by widy_astuti on Jun 23, 2009
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'Viral marketing' has been one of the big buzz phrases of the past few years. ...
'Viral marketing' has been one of the big buzz phrases of the past few years.
Many books have been written on the topic, but this phrase is probably coined by
the owner of Hotmail around 1996. In the offline world, this is commonly known
as 'word of mouth' advertising.
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