1. V MS: A Fast Way to Share Video SMS
After SMS and MMS, video message service (VMS) is the
next step in mobile technology. Subscribers can create and
share video SMS and do video blogging with their mobile
phone using VMS. Video messaging is convenient and saves the time
spent in typing a long message. VMS supports up to 5 minutes of video
content. It comprises of advanced picture quality in comparison to MMS.
It is extremely easy to exchange video SMS with video message service,
as the user has to simply record a video and send it to the desired phone
number. Video blogging with VMS enables its subscribers to view, create,
upload, share, and even comment on videos directly from a mobile
phone.
Commercial Use
Mass distribution of video content is also possible with VMS. This means
that VMS can be used by the corporate sector to reach out to numerous
VMS users for marketing and advertising purposes. Mass distribution of
video SMS or banner advertisements in distributed content among VMS
users makes VMS an effective source of advertising.
VMS as a means of marketing and advertising requires lesser start-up
costs in comparison to other forms of marketing making it cost-effective
for the advertising sector.
Keywords: VMS, video SMS