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User engagement intern  summer 2010
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User engagement intern summer 2010

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  • 1. Vineel Reddy User Engagement Intern Summer 2010 Friday, August 27, 2010
  • 2. Projects: - Student Reps - Firefox Cup - Community video Friday, August 27, 2010
  • 3. Revamping Student Reps Program: - Some research - Interns Boot-camp - On-boarding process - Orientation week Friday, August 27, 2010
  • 4. Some research: - Participation channels - Tracking and measurement - Engagement through Facebook - Other Ambassador programs Friday, August 27, 2010
  • 5. Key findings from other Ambassador programs: - Commitment & Goals - Mandatory things - Guidelines - http://bit.ly/cTvvNN Friday, August 27, 2010
  • 6. Interns Boot-camp: - Ways to get in touch with Mozilla - Getting involved - Spreading the Mozilla word http://www.slideshare.net/vineelreddy/interns-bootcamp-2010 Friday, August 27, 2010
  • 7. On-boarding process: - Orientation week - Welcome email - Guidelines - Official letter - Starter Kit - Student reps network Moderators http://studentreps.mozilla.org https://wiki.mozilla.org/StudentReps/Orientation_week Friday, August 27, 2010
  • 8. Orientation week: - October 4-8th - Live & interactive tutorials with Mozillians - Regional Meetups - Plan - Teaser video http://studentreps.mozilla.org https://wiki.mozilla.org/StudentReps/Orientation_week Friday, August 27, 2010
  • 9. Community Social Media List: - Widening & lowering the barrier to participation - Owners / moderators for websites, social media groups - Allows for better outreach - http://bit.ly/9HHZjuT Friday, August 27, 2010
  • 10. Firefox Cup! - A friendly, global competition - World Cup team personas - Footiefox Add-on - Increase Personas / Add-ons usage Involved with: - Managed online promotions, including Social Media - Helped manage design process - Aided PR efforts + worked with community volunteers http://blog.mozilla.com/blog/2010/07/15/thanks-for-an-exciting-firefox-cup/ Friday, August 27, 2010
  • 11. Community Video: -http://etherpad.mozilla.com:9000/cRrngBuoTA Friday, August 27, 2010
  • 12. Thank you! Mary Colvig, Engagement team, Interns & Mozilla Friday, August 27, 2010

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