Brand Tools (Reach & Motivate Your Customers)

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Terry W. Brown of forge104 provides a brief overview of marketing a product or service using strategy and tools of the trade.

Business Entertainment & Humor

Do your homework

• STUDY COMPETITIVE LANDSCAPE,
PERCEPTIONS, BEHAVIORS.
STRATEGIZE.
• TACTICS (Be fearless).

Toolsets

• BUDGET SMART.
‘PLATFORM AGNOSTIC’.
• FREE vs. PREMIUM.

Execution

• KNOW YOUR CUSTOMER.
BE WHERE THEY ARE.
• AUTHENTICALLY INTERACT.

Secret sauce

• CONCEPT. WRITE. DESIGN. SHOOT.
MEASURE. ASSESS. ADJUST.
• REPEAT.

To continue the conversation…

TERRY W. BROWN - Creative Director
terrybrown@forge104.com
forge104.com

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Brand Tools (Reach & Motivate Your Customers)

1. Brand Tools REACH & MOTIVATE YOUR CUSTOMERS

2.

3. Do your homework • STUDY COMPETITIVE LANDSCAPE, PERCEPTIONS, BEHAVIORS. STRATEGIZE. • TACTICS (Be fearless).

4. Toolsets • BUDGET SMART. ‘PLATFORM AGNOSTIC’. • FREE vs. PREMIUM.

5. Execution • KNOW YOUR CUSTOMER. BE WHERE THEY ARE. • AUTHENTICALLY INTERACT.

6. Secret sauce • CONCEPT. WRITE. DESIGN. SHOOT. MEASURE. ASSESS. ADJUST. • REPEAT.

7. To continue the conversation… TERRY W. BROWN - Creative Director terrybrown@forge104.com forge104.com