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BEHIND THE KIMONO
DESIGN SECRETS REVEALED
                          UX AUSTRALIA @ZAKIWARFEL
We don’t show...


OUR WORK
DESIGNERS DO IT
DEVELOPERS DO IT
HAVE YOU EVER SEEN
A WIREFRAME FROM
             jjg
             peter morville
             jared spool
“I’ve never done a wireframe.”


           JARED SPOOL
peter morville
Navigation                                                           Default state
                                                                                                                                                             store
                                                   Version 1.0                      logo                                                         search                  2
                                           Jesse James Garrett   1                                                                                           cart
BR                                                                       today on                     current                                              account
                                                                                           blogs                   books        authors           HBS     downloads
ge highlights timely content from the blogs, magazine,                      hbr                      magazine
                                                                                                                                            3
ections.                                                                                                        explore hbr
                                                                 4
                                                                           expand your knowledge            build your expertise          discover new approaches
ovides a focal point for all e-commerce related links.

ge allows users to find aggregated links to content from              Partially expanded state
 ors across blogs, magazine, and books sections.
wer
                                                                                                                                                             store
                                                                                    logo                                                         search
able area encourages and facilitates exploration of                                                                                                     cart
ubject.                                                                  today on                   current                                           account
                                                                                        blogs                     books      authors        HBS     downloads
 r knowledge                                                                hbr                    magazine
atures editorially selected sub-categories from the current               Strategy                      Decision making
                                                                                                                explore hbr         Business processes
 gory in search results.                                                  Leadership                    Interpersonal skills        Management by objectives
                                                                          Organizational change         Project management          Quality management
 xpertise
                                                                          Information & technology      Managing uncertainty        Forecasting
atures editorially selected sub-categories from the current               Global business               Time management             Knowledge management
nt Skills” category in search results.                               5                                                                                               7
 w approaches
                                                                           expand your knowledge            build your expertise          discover new approaches
                                                                                                                                   6
atures editorially selected sub-categories from the current
hodologies” category in search results.
s                                                                    Fully expanded state
drive users interested in exploring further to dedicated                                                                                                     store
 s.                                                                                 logo                                                         search
                                                                                                                                                             cart
                                                                         today on                     current                                              account
                                                                                           blogs                   books        authors           HBS     downloads
                                                                            hbr                      magazine
                                                                                                                 explore hbr
                                                                               more topics »                    more skills »                   more methods »
                                                                     8
                                                                          Strategy                       Decision making               Business processes
                                                                          Leadership                     Interpersonal skills          Management by objectives
                                                                          Organizational change          Project management            Quality management




                       jjg
                                                                          Information & technology       Managing uncertainty          Forecasting
                                                                          Global business                Time management               Knowledge management
                                                                           expand your knowledge            build your expertise          discover new approaches


 n | Harvard Business Review
We don’t show...


OUR WORK
“My work is proprietary.”


     NOT SO ANONYMOUS COWARD
NUT UP OR SHUT UP
4 DESIGNERS
    3 CAVEATS
   1 PROBLEM
RUSS        WILL




FRED   TODD (that’s me)
CAVEATS
.use a different tool
.no talking to each other
.document everything
BALSAMIQ       OMNIGRAFFLE




AXURE RP PRO   HTML/FIREWORKS
THE CASE STUDY
“If we can give $5 to a
stranger at a coffee shop,
 why can’t we do that for
       healthcare?”
      TORI TRUNCAN
LEND4HEALTH.COM
LEND4HEALTH.COM
THE APPROACH
@gabbyhon
I’VE HAVEN’T WORKD FROM A
REQUIREMENTS DOCUMENT IN
OVER 5 YEARS
TASK ANALYSIS GRID
INSPIRATION LIBRARY
SKETCHING
...AND MORE SKETCHING
...AND MORE SKETCHING
PITCH AND CRITIQUE
VISUAL DESIGN
PITCH AND CRITIQUE
HTML PROTOTYPE
HTML PROTOTYPE
PITCH AND CRITIQUE
FIREWORKS PROTOTYPE
ONE MORE THING...
CHALLENGES
.couldn’t talk to each other
.research handed to me
.no “formal” usability testing
PRINCIPALS
.sketch (a lot)
.practice critique
.the best tool is the one you know
THANKS!
                           SAVE 25% WITH
http://bitly.com/protobk   DISCOUNT CODE TODD

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Design Secrets Revealed

  • 1. BEHIND THE KIMONO DESIGN SECRETS REVEALED UX AUSTRALIA @ZAKIWARFEL
  • 4.
  • 6.
  • 7. HAVE YOU EVER SEEN A WIREFRAME FROM jjg peter morville jared spool
  • 8. “I’ve never done a wireframe.” JARED SPOOL
  • 10. Navigation Default state store Version 1.0 logo search 2 Jesse James Garrett 1 cart BR today on current account blogs books authors HBS downloads ge highlights timely content from the blogs, magazine, hbr magazine 3 ections. explore hbr 4 expand your knowledge build your expertise discover new approaches ovides a focal point for all e-commerce related links. ge allows users to find aggregated links to content from Partially expanded state ors across blogs, magazine, and books sections. wer store logo search able area encourages and facilitates exploration of cart ubject. today on current account blogs books authors HBS downloads r knowledge hbr magazine atures editorially selected sub-categories from the current Strategy Decision making explore hbr Business processes gory in search results. Leadership Interpersonal skills Management by objectives Organizational change Project management Quality management xpertise Information & technology Managing uncertainty Forecasting atures editorially selected sub-categories from the current Global business Time management Knowledge management nt Skills” category in search results. 5 7 w approaches expand your knowledge build your expertise discover new approaches 6 atures editorially selected sub-categories from the current hodologies” category in search results. s Fully expanded state drive users interested in exploring further to dedicated store s. logo search cart today on current account blogs books authors HBS downloads hbr magazine explore hbr more topics » more skills » more methods » 8 Strategy Decision making Business processes Leadership Interpersonal skills Management by objectives Organizational change Project management Quality management jjg Information & technology Managing uncertainty Forecasting Global business Time management Knowledge management expand your knowledge build your expertise discover new approaches n | Harvard Business Review
  • 12. “My work is proprietary.” NOT SO ANONYMOUS COWARD
  • 13. NUT UP OR SHUT UP
  • 14. 4 DESIGNERS 3 CAVEATS 1 PROBLEM
  • 15. RUSS WILL FRED TODD (that’s me)
  • 16. CAVEATS .use a different tool .no talking to each other .document everything
  • 17. BALSAMIQ OMNIGRAFFLE AXURE RP PRO HTML/FIREWORKS
  • 19. “If we can give $5 to a stranger at a coffee shop, why can’t we do that for healthcare?” TORI TRUNCAN
  • 24.
  • 25.
  • 26. I’VE HAVEN’T WORKD FROM A REQUIREMENTS DOCUMENT IN OVER 5 YEARS
  • 39.
  • 41. CHALLENGES .couldn’t talk to each other .research handed to me .no “formal” usability testing
  • 42. PRINCIPALS .sketch (a lot) .practice critique .the best tool is the one you know
  • 43. THANKS! SAVE 25% WITH http://bitly.com/protobk DISCOUNT CODE TODD