This deck was presented by Nishant Ranjan and Anand Mallya at the #TiEbootcamp demo day

1. TiE-IQ Bootcamp
TiE Mumbai initiative
Sponsored by
Nexus Venture Partners
India Quotient
Paytm
Demo Day Pitch Deck

2. T R A D E R
“Providing tools for small and medium capital market traders to automate their
trading strategies in simple, secure and inexpensive way”
#TiEBootcamp

3. Small and medium trader wants trading
automation
Where will small and medium trader
play?
41% trades (PoV) in NSE Derivatives
Growth of trading automation
50
35
40
27
30
20
20
10
41
3
8
5
14
9
18
0
2009
2010
NSE Equities
2011
2012
2013
NSE Derivatives
#TiEBootcamp

4. Cost, Complexity, IP
Rs 10 + lacs
#TiEBootcamp

5. T R A D E R
#TiEBootcamp

6. Demo
• Drag and Drop GUI
Design • Encrypted
Test
T R A D E R
• Back / Forward (Paper) Test
• In Cloud
• Offline process
Certify • Deploy online
• Limit orders, Stop Limit
Execute • Reports
#TiEBootcamp

7. Alternative solutions
On
Premise
Quick
Start
No need of
programmer
Small &
medium
focus
Institutional
focus
#TiEBootcamp

8. Market
Small and medium
Trader
• Trader > 5 yrs
• Prop Trader (Buy Side)
• NSE, MCX
• Technical Analyst
• Uses ‘Jugaad‘ (Amibroker
+ GDFI + NEST)
TAM
7,000
Day Trader
70,000
Unique 70,00,000
#TiEBootcamp

9. ALPHA release
• Back testing, Low frequency, low quality data, few advanced functions
Customer validation complete,
3 BETA testers acquired
15 Jan BETA Release
Monthly subscription model
#TiEBootcamp

10. Team
Nishant Ranjan
Founder
Anand Mallaya
IIT-Kharagpur, B. Tech, 2003
Technology
Product Owner
Domain Experience
Passion for entrepreneurship
Entrepreneurship
RnD
#TiEBootcamp

11. Ask
Rs. 70 Lac (18 months)
BETA release: 5-10 customers
• Paper trading, Higher frequency, higher quality data, basic execution strategies, more
technical functions
V1 Release
• Certification, Execution, Charting
100
Customers
#TiEBootcamp

12. Sum it up
Opportunity
Outcry exchange – electronic exchange
Only those who adopt automation will survive
Small and medium trader : underserved markets
Team
nishant.ranjan@effte.co
anand.mallaya@effte.co
Ask
Rs 70Lacs, 100 Customers
#TiEBootcamp