2. Nokia’s Problems
Missed the Smartphone bus
The Cheese was moved
The Ecosystem was dead
Innovation had taken a backseat
The bureaucratic baggage
Confused decision making
3. Nokia’s response
De-layered org structure
? Partnered with Microsoft
Localized decision making
Moved manufacturing to Asia
? Cut the fat
4. The missing pieces
Putting all the eggs in one basket
Innovation at gunpoint
Once upon a time, there was Symbian
The hunt for the ‘Perfect’ device
5. The After-effects
We float together, sink together
Go to hell, Mr. employer!
6. Conclusion
Elop started with good intention, and has been making the
tough, but right decisions. Opinions can vary on some of his
ways, but whether he was right or his critics, only time will tell.