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UXD - Why we do what we do
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UXD - Why we do what we do

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UX Design Labs (UXD) is a niche, small, yet highly passionate team of UX professionals based in Bangalore. We design interfaces for mobile and desktop applications, programs and websites. ...

UX Design Labs (UXD) is a niche, small, yet highly passionate team of UX professionals based in Bangalore. We design interfaces for mobile and desktop applications, programs and websites.

This presentation takes a look at what we do, what we're capable of and how we go about doing things - Very briefly. Call us for more info :)

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UXD - Why we do what we do Presentation Transcript

  • 1. User Xperience Design
  • 2. ABOUT THIS PRESENTATION Title The big picture No. of Slides 49 Size 1 MB Time Required 10 minutes By UXD www.uxdesignlabs.com
  • 3. READY ? www.uxdesignlabs.com
  • 4. YOU KNOW THAT … DID www.uxdesignlabs.com
  • 5. Last year 3 out of 8 couples married in the US met online www.uxdesignlabs.com
  • 6. FB has 350 million registered users… it serves greater than 6 million page views per minute… it needs 30,000 servers www.uxdesignlabs.com
  • 7. 90 trillion emails were sent across the globe of which 81% was SPAM… i.e. around 247 billion per day www.uxdesignlabs.com
  • 8. In the last count, there were 234 million websites and 126 million blogs . 47 million websites were added last year www.uxdesignlabs.com
  • 9. 1,000,000,000,000 (one trillion)   - approximate number of unique URLs in Google’s index ( source ) www.uxdesignlabs.com
  • 10. 2,000,000,000 (two billion)  – very rough number of Google searches daily ( source ) www.uxdesignlabs.com
  • 11. 70,000,000  – number of total videos on YouTube   (March 2008) www.uxdesignlabs.com
  • 12. 900,000  – average number of blog posts in a 24 hour period www.uxdesignlabs.com
  • 13. 1.8 billion Internet users… 77%  - percentage of active Internet users who read blogs www.uxdesignlabs.com
  • 14. 13,057,190,038  – number of Tweets to date (see an up to the minute count  here ) www.uxdesignlabs.com
  • 15. It took the   Telephone 38 years  Television 13 years  Internet 4 years  iPod 3 years  facebook 2 years to reach 50 million users www.uxdesignlabs.com
  • 16. Sometimes it is easy to lose sight of just how staggering the numbers are of people collaborating, researching, and interacting on the web. www.uxdesignlabs.com
  • 17. ARE MISSING OUT? YOU www.uxdesignlabs.com
  • 18. Now analyze this www.uxdesignlabs.com
  • 19. 62% of all shoppers consult online communities before making a purchase. Just 27% of consumers go directly to the retailer www.uxdesignlabs.com
  • 20. 85% of businesses use the internet to research and find potential vendors www.uxdesignlabs.com
  • 21. 75% of web users admit making judgements about the credibility of an organization based on the design of its website www.uxdesignlabs.com
  • 22. TAKE NOW THIS www.uxdesignlabs.com
  • 23. 68% of US online shoppers agree that they will distrust a site that doesn't have a professional appearance www.uxdesignlabs.com
  • 24. Which means that it is very likely that your website could be more important to your business and brand that you probably think it is www.uxdesignlabs.com
  • 25. But . . . www.uxdesignlabs.com
  • 26. 90% of the corporate and brand websites are unusable and pathetically boring. They erode the brand value instead of enhancing it. www.uxdesignlabs.com
  • 27. In most companies, their web presence is separated from their offline brand image by a wide gap. www.uxdesignlabs.com
  • 28. Most eCommerce websites lack trust and credibility and users feel unsafe to buy from them. The average conversion is a meager 2 – 3% of visitors. www.uxdesignlabs.com
  • 29. WHILE Schwans 41.70% Amazon 17.60% Lands End 17.20% QVC 17.10% Coldwater Creek 17.10% www.uxdesignlabs.com
  • 30. So what makes the difference between a brand building website and a brand killer ? www.uxdesignlabs.com
  • 31. So what makes the difference between a site that converts 2 percent and one that converts 42 percent? www.uxdesignlabs.com
  • 32. ICATION? LOADING TIME? DIFFERENTIATION? PRODUCT? VALUE? COMMUN USABILITY? VISUAL GRAPHIC DESIGN? TRUST? CONTENT? COPY? CREDIBILITY? DESIGN? www.uxdesignlabs.com
  • 33. The answer is ‘all the above’ … ICATION? LOADING TIME? DIFFERENTIATION? PRODUCT? VALUE? COMMUN USABILITY? VISUAL GRAPHIC DESIGN? TRUST? CONTENT? COPY? CREDIBILITY? DESIGN? www.uxdesignlabs.com
  • 34. In short we call it www.uxdesignlabs.com
  • 35. USER EXPERIENCE www.uxdesignlabs.com
  • 36. User Experience is the overall experience and satisfaction a user has when using a product, a system, a website… www.uxdesignlabs.com
  • 37. When technology deliver basic needs, user experience dominates Don Norman www.uxdesignlabs.com
  • 38. The customer (user) experience is the next competitive battle ground Jerry Gregoire – Dell, 1999 www.uxdesignlabs.com
  • 39. EXPERIENCE CAN BE DESIGNED www.uxdesignlabs.com
  • 40. EXPERIENCE HAS TO BE DESIGNED www.uxdesignlabs.com
  • 41. USER EXPERIENCE WE ARE A DESIGN FIRM www.uxdesignlabs.com
  • 42. We design user experience for Corporate & Brand Websites Web/ mobile application interfaces & www.uxdesignlabs.com
  • 43. Any one can design a good looking brand site or an interface. But few can design one that works for your brand and business www.uxdesignlabs.com
  • 44. Because it takes a lot to DESIGN A GOOD EXPERIENCE www.uxdesignlabs.com
  • 45. Content Design Information Architecture Interaction Design Visual Design Communication Design Usability Design Functional Design Web Strategy Ideas/ innovation User Research www.uxdesignlabs.com
  • 46. Design unifies everything Lee Green www.uxdesignlabs.com
  • 47. We believe that "User Experience Design“ is a seamless blend of psychology, graphics, art, technology, strategy, aesthetics, and engineering. Our unique approach to 'user experience design' involves thorough user and market research, solid strategy, agile design processes, usability testing and continuous improvements. WHAT IS USER EXPERIENCE DESIGN? www.uxdesignlabs.com
  • 48. WE HAVE WHAT IT TAKES www.uxdesignlabs.com
  • 49. See what we have got click here www.uxdesignlabs.com
  • 50. Your website is a business … YOU MUST DESIGN IT LIKE ONE www.uxdesignlabs.com
  • 51. Thank You. If you need to connect with us, call/ mail/ visit 91 80 41162511 [email_address] www.uxdesignlabs.com www.uxdesignlabs.com User Xperience Design