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Statistic id383693 advertisers-with-highest-advertising-expenditure-in-germany-2013 (2)
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patents received by the top 5 technology companies
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74% of marketers are now using programmatic media buying on mobile for retargeting users, 62% use it for performance marketing and 61% for branding. • This represents a huge opportunity for the industry to build targeting and measurement solutions that deliver greater effectiveness and efficiency for upper-funnel campaigns. Of those not using programmatic, the biggest barriers for adoption are complexity of the ecosystem (58%), skills shortage (42%) and lack of education (33%).
programmatic Buying in Mobile Advertising
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InMobi undertook a survey of mobile developers across the world in an attempt to understand the ever growing ecosystem better. The Mobile app developer survey from InMobi drawn from over 1000+ respondents across 155 countries showcases some insightful data on the latest trends in the mobile app ecosystem, including developer mindshare, platform of choice , revenue models, challenges and motivations and mobile ad network preferences.
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pharma brands and how they plan to spend on marketing . This research data shows " pharma companies and which media channels they intend to spend online . Suprisisngly mobile channel remains the most " powerful and valuable channel" which pharma brands plans to spend on this year,followed by social and online.
top 5 indicators on pharma brands and marketing spends
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In a year marked by disruption, the value of the 2016 BrandZ™ Top 100 Most Valuable Global Brands increased 3 percent, to $3.4 trillion. Six of the 14 categories included in the 2016 ranking declined in value compared with only two last year. One category remained flat. Of the seven categories that increased in value, only two grew by more than 10 percent.
2016 BrandZ™ Top 100 Most Valuable Global Brands increased 3 percent, to $3.4...
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CARAT PREDICTS DIGITAL SPEND TO REACH MORE THAN 25% OF TOTAL ADVERTISING SPEND IN 2016, FUELLED BY UPSURGE IN MOBILE ADVERTISING
worldwide media upsurge in spends by format :
worldwide media upsurge in spends by format :
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2015 VC FUNDING HITS ALL-TIME HIGH. ENDS WITH PULLBACK. Multi-year highs in funding: Globally, funding to VC-backed companies in 2015 hit an all-time high of $128.5B, up 44 percent versus 2014’s total of $89.4B. Deals see steep decline: Large deals were the headline of 2015, largely driving the funding trends and leaving deal activity to fall for the final 2 quarters, including Q4’15, which saw just 1742 deals, the lowest quarterly total since Q1’13.
global Venture funding and start up data : top 10 charts
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state of local mobile and social spends in United states
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the data shows how users across middle east and africa interact with mobile apps and most downloaded apps
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the chart shows how users across latn america interact with mobile and cost per installs
State of mobile app downloads and cost per installs in Latin America
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the data shows the number of mobile app downloads across asia pacific and cost per installs across asia pacific
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the list of start ups which are a unicorn ( valuation above 1 billion ISD) Each start ups is mapped to its business vertical, the country of origin and the vc investment by funds
top 100 start up companies with valuations of 1$ billion and above
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CBI insights lists the top 100 the biggest Unicorns with $1billion and more in valuation. Investment of individual start ups, total valuation and the business verticals are also mapped .
global biggest start up companies with valuations of 1$ billion and above
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Rapidly evolving urban consumer attitudes are transforming our world. With only 5 years to go until 2020, the future seems closer than ever.These are top 10 consumer products that would change consumers and their interaction with devices
The hottest consumer products this year
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the biggest and the most valuable brands in indonesia
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worldwide media upsurge in spends by format :
worldwide media upsurge in spends by format :
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Mena nations mobile app downloads and cost per installs
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State of mobile app downloads and cost per installs in Latin America
State of mobile app downloads and cost per installs in Latin America
state mobile app downloads in asia pacific
state mobile app downloads in asia pacific
top 100 start up companies with valuations of 1$ billion and above
top 100 start up companies with valuations of 1$ billion and above
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Statistic id383693 advertisers-with-highest-advertising-expenditure-in-germany-2013 (2)
1.
Advertising expenditure in million euros 550.7 414 399.8 372 313.6 271.3 265.1 248 241.2 225.2 204.3 200.1 196.2 182 178 176.5 171.3 166.8 152.8 147.2 143.5 140.9 135.6 134.4 130.5 Advertising expenditure of the leading 25 advertisers in Germany in 2013 (in million euros) Quellen:: Nielsen; ZAW © Statista 2015 Procter + Gamble Ferrero L’Oréal Media-Saturn Axel Springer Telekom Unilever Lidl Volkswagen Beiersdorf Henkel (Laundry & Home Care) McDonald's Microsoft Sky Vodafone Rewe Henkel (Beauty Care) Edeka Gruner + Jahr Daimler Audi Reckitt Benckiser Dr. Oetker RTL Ford 0 100 200
300 400 500 600 Additional Information: Germany; Nielsen; 2013
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