Growing Your Business - Suited Marketing - Desktop
1. A Small Business Marketing
& Website Development Company
Copyright 2009 - 2013. Suited Marketing Company
All Rights Reserved. www.suitedmarketing.com
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All Rights Reserved. www.suitedmarketing.com
Buying Customers
―5 Ways‖ Formula
Why You Need Email Marketing
Email Marketing Best Practices
Email Marketing Subject Lines
Email Marketing Opening Reasons
Suited Email Marketing
Call-to-Action Example – Free eBook Download
Landing Page Example – Sign Up for FREE eBook
Marketing Email Example – Fee eBook Download Email
Suited Marketing Services
Why Choose Suited Marketing - Bio, Services, Websites Created
Why Choose Suited Marketing Video
Suited Marketing Needs Assessment
3. Copyright 2009 - 2013. Suited Marketing Company
All Rights Reserved. www.suitedmarketing.com
Revolutionary new rules for you to get more customers with
far less money.
- Buying Customers - Bradley Sugars http://bit.ly/KUlPMT
What if you were guaranteed that every new customer
buying from you would spend the next 5 years buying more
products at ever higher price points?
Or you were certain every dollar spent on your advertising
would return extra dollars to you down the road?
Or you could finally look at your marketing efforts as
investments, rather than expenses?
For a lot of businesses, they consider ideas like profit per
sale or profit per item, but most don’t think about profit per
customer.
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All Rights Reserved. www.suitedmarketing.com
5 Key drivers that exist in any business
which will explode your bottom line.
Generating Leads
Converting those leads into customers
Getting those customers buying from
you time and again
Average dollar sale
Profit margins
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All Rights Reserved. www.suitedmarketing.com
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Most small businesses are viewing the
entirety of their marketing as an expense
and hoping their campaigns will bring in
enough customers, instead of being
proactive and knowing what campaigns
can work profitably.
Once you know what you can spend on
acquisition cost and you begin generating
new customers, you have to know how to
keep them coming back.
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All Rights Reserved. www.suitedmarketing.com
B2B emails achieved the highest open rates at
27.97%. (Source: eConsultancy)
Consumers who receive email marketing spend
83% more when shopping. (Source: iContact)
Average return on email marketing investment:
$44.25 for every dollar spent. (Source: iContact)
Average orders from email marketing rose
12.0%, from $160.99 in 2011, to $180.25 at the
end of 2012. (Source: Experian)
82% of consumers open email from companies.
(Source: Litmus)
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Emails issued on Saturdays and
Sundays had higher
open, click, and transaction rates
— but much lower volume. (Source:
Experian)
Campaigns issued from 8 p.m. to 4
a.m. had higher responses than the
more popular 4 a.m. to 12 p.m. time
period. (Source: Experian)
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For B2B companies, subject lines that contained
the terms “money,” “revenue,” and “profit”
perform the highest. (Source: Adestra July 2012 Report)
Subject lines that contained the terms “ROI,”
“asset,” and “industry” perform the lowest.
(Source: Adestra July 2012 Report)
Subject lines with 30 or fewer characters
performed above average in opens and clicks.
(Source: Adestra July 2012 Report)
Personalized subject lines are 22.2% more likely
to be opened. However, personalized emails had a
click-through rate 16.5% lower than average.
(Source: Adestra July 2012 Report)
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64% of people say they open an email because of the
subject line. (Source: Chadwick Martin Bailey)
News-related terms in subject lines perform fair, but better
than discount-related terms.
Discount terms in subject lines generally performed below
average, with ―sale‖ being the outlier.
Subject lines fewer than 10 characters long boasted an open
rate of 58%, 38% higher than the next highest open rate, for
subject lines of 50-59 characters in length (42%). (Source:
Informz 2012 Email Marketing Benchmarks Report)
“Snappy” subject lines of 1-2 words easily performed best
in each of the metrics, while those with more than 14 words
also performed above average. All other word count groups
skewed closely to the average. (Source: Adestra July 2012 Report)
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www.suitedmarketing.com
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new-rules-viral-marketing-ebook-download.suitedmarketing.biz
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Email Marketing Campaigns
Article Writing & Blogging
Social Media Management & Marketing
Video Development & Marketing
Online Workshops
“How To” Video Tutorials
Website Development
Search Engine Optimization
Content Management
Form & Landing Page Creations
Link Building
Site Listings
Lead Management
Website Conversions & Call-to-Actions
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Suited Marketing Bio and Services Video -
youtu.be/iz1PFyRwMVc
Why Choose Suited Marketing Video -
youtu.be/6XvSJYxjn54
Websites Created
suitedmarketing.com
ellenbradleyganus.com
judeshighenergy.com
aarestriping.com
insynchealing.com
thereserowley.com
successteamblog.com
4pillarstofreedom.com
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Our unique process of Educate - Empower - Execute will help ensure
your online success. We give you all the tools you need to be
successful, we empower you to do what you need to do on your own,
and we are here to guide you through the process. It's that simple.
Please fill out the Needs Assessment Form so that we can assess
your current marketing strategies and then create for you a
customized plan to help ensure your success. Remember, the more
detailed information you provide us, the better we will be able to serve
you.
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All Rights Reserved. www.suitedmarketing.com