This document outlines steps for turning your passion into a profitable personal brand and business, starting with doing what makes you happy and keeping it simple while doing research and working hard. It advises being authentic and making your personal brand and business one and the same by creating great content like a blog focused on your passion, then choosing a platform like video or audio to start a community and conversation. It concludes by discussing how to distribute your content through social media and monetize your brand through advertising, speaking engagements, retail, and other means.

1. Crush It: Cash In Your Passion
Outlines

2. Passion Is Every Thing
Do what makes you Happy, Keep it
Simple, Do the Research, Work Hard,
Look ahead…

3. Success Is In Your DNA
You Gotta be you
The Internet Makes it possible for every one to be 100
percent true to themselves and make serious cash by
turning what they love into their personal brand

4. Build Your Personal Brand
Authenticity is Key
Your Personal Brand and Your Business need to be one
and the Same…

5. Create Great Content: Blog

6. Example: Passionate about
Technology

7. Choose Your Platform
Choose: Video, Audio, or Written Blog

8. Create Community
Start Conversation with Similar Blogs

9. Make The World Listen
Distribute your Content
Through Social Media Means

10. Start Monetizing
Advertising
Speaking Engagement
Retail
….