2. The Image
• Designed to make a person
look intelligent yet interesting
• Involves putting together a
wardrobe and accessories
that do not traditionally go
together but become
attractive because they are
strikingly different and
highlight the owner’s
personality
3. The Image
Common features include:
• Thick-framed glasses
• Checked trousers
• Tucked in t-shirt
• Sweater vests
• Skinny ties
4. Influences
• Hipster subculture
“a hipster vibe with a nerdy edge”
• Borrows from various alternative
youth subcultures such as
Emo, Preppy and Goth
5. Values
• “It is almost cool to have a love for
those things that are „un-cool‟ ”
• It's about reclaiming the geek identity
as something not only meaningful, but
also stylish
