Brief Mission Statement of Whole foods. To see the full mission statement, visit our website: http://www.strategicmanagementinsight.com/mission-statements/whole-foods-mission-statement.html

2. Company Background
Name Whole Foods Market, Inc.
Current CEO John Mackey
Revenue $ 11.699 billion (2012)
Profit $ 465 million (2012)
Employees 73,000 (2012)
Competitors
The Kroger Co., Trader Joe's Company,
Sprouts Farmers Market, Inc.
More information at:

3. More information at:
“Our Core Values:
 We sell the highest quality natural and organic
products available
 We satisfy, delight and nourish our customers
 We support team member excellence and happiness
 We create wealth through profits & growth
 We serve and support our local and global
communities
 We practice and advance environmental stewardship
 We create on-going win-win relationships with our
suppliers
 We promote the health of our stakeholders through
healthy eating education”

4. Evaluation
Does it include…?
Customers Products/
Services
Markets
Yes Yes Yes
Technology Concern for
survival
Philosophy
No Yes Yes
Self-concept Concern for
public image
Employees
Yes Yes Yes
More information at:

5. Does it mention values like…?
Citizenship Teamwork
No Yes
Excellence Integrity
Yes No
Customer or product-oriented?
Customer-oriented
Score
3.7/4.5
More information at:

6. MORE
For more information about this presentation
please visit our website!
Whole Foods Mission Statement 2013
- Strategic Management Insight
Take a look at our other presentations!
More information at: