My Love and Hate Relationship With Social Media

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This document summarizes Serge Jespers' experience with social media as a developer evangelist at Adobe. It discusses how social media has changed his morning routine from checking email to checking social networks. It also explores what he loves about social media like its ease of sharing information, but also what he dislikes such as a lack of content expiration dates and challenges of managing content across different networks.

Technology Economy & Finance Business

SERGE JESPERS
Sr. Developer Evangelist, Adobe

serge@adobe.com
h p://webkitchen.be
@sjespers

ADOBE AND SOCIAL MEDIA

Photo credit: Coolcaesar / Wikipedia

ADOBE ENCOURAGES EMPLOYEES TO BLOG AND
BE ACTIVE ON SOCIAL MEDIA
JUST ABOUT EVERY PRODUCT TEAM ACTIVE ON
SOCIAL MEDIA
SUPPORT TEAM ACTIVE ON SOCIAL MEDIA

Photo credit: Coolcaesar / Wikipedia

MY LOVE AND HATE RELATIONSHIP
WITH SOCIAL MEDIA

Photo credit: Cayusa / Flickr

ME ON THE SOCIAL MEDIA MAP

Photo credit: Redgum / Flickr

HOW SOCIAL MEDIA CHANGED MY LIFE

Photo credit: Phillie Casablanca / Flickr

MY MORNING RITUAL IN THE PAST

Photo credit: Serge Jespers / Flickr

GET TO THE OFFICE AND CHECK MAIL

Photo credit: Gideon Tsang / Flickr

FRUSTRATED BY INBOX. GET COFFEE.

Photo credit: Doug88888 / Flickr

CHAT WITH COLLEAGUES IN COFFEE ROOM

Photo credit: Jaako / Flickr

MY MORNING RITUAL TODAY

Photo credit: Gideon Tsang / Flickr

CHAT WITH COLLEAGUES IN COFFEE ROOM?

Photo credit: Google Maps

CHECK SOCIAL NETWORKS TO SEE WHAT
FRIENDS / COLLEAGUES HAVE BEEN UP TO

Photo credit: Gerard Bierens / Flickr

HOW/WHY DO I USE SOCIAL MEDIA

Photo credit: Jez / Flickr

N T K S
L IN AGES
R AT
E M E SS
G E CT
D IR
INSPI
SH RATIO
FI
AR N
ND
SH E L

LE
LO A

B
INK
S

ARN
SPR
SR
NG R
L

FRO
OS
T
EAD T

MO
FR
EN
IE
N
TEAK

THE
I

RS
HELP DEVE
DS
HE G EW
N
A ING
S
T

OOD W

LOPERS
O

ORD
U C

Y NEWS
H

WHAT DO I LOVE?
EASY
INSTANT
EVERYONE CAN SHARE
THEIR OPINION

TO THE POINT
UNLIMITED REACH

Photo credit: .reid. / Flickr

WHAT DO I HATE?
EASY
INSTANT
EVERYONE CAN SHARE
THEIR OPINION
LEMME EXPLAIN...

Photo credit: aka_lusi / Flickr

CHALLENGES IN SOCIAL MEDIA

Photo credit: Adamhenning / Flickr

THE WEB HAS NO BORDERS

Photo credit: Facebook

GEOLOCATION NETWORKS

Photo credit: Changua Coast Conservation Action / Flickr

Photo credit: Changua Coast Conservation Action / Flickr

DO YOU KNOW WHERE YOUR CONTENT IS?
AND DO YOU CARE?

SPAM! SPAM! SPAM!

Photo credit: Jisakiel / Flickr

NO EXPIRATION DATE

Photo credit: ram. / Flickr

THANK YOU

serge@adobe.com
h p://webkitchen.be
@sjespers

Photo credit: Michael and Anna / Flickr All images licensed under Creative Commons License

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My Love and Hate Relationship With Social Media

2. SERGE JESPERS Sr. Developer Evangelist, Adobe serge@adobe.com h p://webkitchen.be @sjespers

4. ADOBE AND SOCIAL MEDIA Photo credit: Coolcaesar / Wikipedia

5. ADOBE ENCOURAGES EMPLOYEES TO BLOG AND BE ACTIVE ON SOCIAL MEDIA JUST ABOUT EVERY PRODUCT TEAM ACTIVE ON SOCIAL MEDIA SUPPORT TEAM ACTIVE ON SOCIAL MEDIA Photo credit: Coolcaesar / Wikipedia

6. MY LOVE AND HATE RELATIONSHIP WITH SOCIAL MEDIA Photo credit: Cayusa / Flickr

7. ME ON THE SOCIAL MEDIA MAP Photo credit: Redgum / Flickr

8. Photo credit: Redgum / Flickr

9. Photo credit: Redgum / Flickr

10. HOW SOCIAL MEDIA CHANGED MY LIFE Photo credit: Phillie Casablanca / Flickr

11. MY MORNING RITUAL IN THE PAST Photo credit: Serge Jespers / Flickr

12. GET TO THE OFFICE AND CHECK MAIL Photo credit: Gideon Tsang / Flickr

13. FRUSTRATED BY INBOX. GET COFFEE. Photo credit: Doug88888 / Flickr

14. CHAT WITH COLLEAGUES IN COFFEE ROOM Photo credit: Jaako / Flickr

15. MY MORNING RITUAL TODAY Photo credit: Gideon Tsang / Flickr

16. GET TO THE OFFICE AND CHECK MAIL Photo credit: Gideon Tsang / Flickr

17. FRUSTRATED BY INBOX. GET COFFEE. Photo credit: Doug88888 / Flickr

18. CHAT WITH COLLEAGUES IN COFFEE ROOM? Photo credit: Google Maps

19. CHECK SOCIAL NETWORKS TO SEE WHAT FRIENDS / COLLEAGUES HAVE BEEN UP TO Photo credit: Gerard Bierens / Flickr

20. HOW/WHY DO I USE SOCIAL MEDIA Photo credit: Jez / Flickr

21. N T K S L IN AGES R AT E M E SS G E CT D IR INSPI SH RATIO FI AR N ND SH E L LE LO A B INK S ARN SPR SR NG R L FRO OS T EAD T MO FR EN IE N TEAK THE I RS HELP DEVE DS HE G EW N A ING S T OOD W LOPERS O ORD U C Y NEWS H

22. WHAT DO I LOVE? EASY INSTANT EVERYONE CAN SHARE THEIR OPINION TO THE POINT UNLIMITED REACH Photo credit: .reid. / Flickr

23. WHAT DO I HATE? EASY INSTANT EVERYONE CAN SHARE THEIR OPINION LEMME EXPLAIN... Photo credit: aka_lusi / Flickr

24. CHALLENGES IN SOCIAL MEDIA Photo credit: Adamhenning / Flickr

25. THE WEB HAS NO BORDERS Photo credit: Facebook

26. GEOLOCATION NETWORKS Photo credit: Changua Coast Conservation Action / Flickr

27. Photo credit: Changua Coast Conservation Action / Flickr

28. MANAGING CONTENT ON SOCIAL NETWORKS

29. DO YOU KNOW WHERE YOUR CONTENT IS? AND DO YOU CARE?

30. SPAM! SPAM! SPAM! Photo credit: Jisakiel / Flickr

31. NO EXPIRATION DATE Photo credit: ram. / Flickr

32. Photo credit: Crystl / Flickr

33. THANK YOU serge@adobe.com h p://webkitchen.be @sjespers Photo credit: Michael and Anna / Flickr All images licensed under Creative Commons License

My Love and Hate Relationship With Social Media

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