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Dreamforce 2010 - Agile Development for



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  • Eliminate Waste - optimize the delivery of customer value
  • Build Quality In - design and build quality into our products and services rather than ensuring quality through late-cycle testing and verification
  • Respect People - Build empowered, self-organizing, high performance teams
  • Optimize the Whole - overall throughput of customer value is more important than individual utilization
  • Create Knowledge - encourage continuous learning, improvement, and innovation
  • Just-in-Time Decisions - break dependencies, maintain options, and make irreversible decisions at the last responsible moment
  • Deliver Fast - deliver customer value early and often creating a culture of delivery


  • 1. Agile Development for
    Steve Greene: Chatter Panelists
    Rajani Ramanathan
    Mark Nassi
    Will Gradin
    Michelle Jowitt
    Jason Winters
    Jess Garms
  • 2.
  • 3. ADM Release Cycle
    Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec Jan
    Monthly Rhythm
  • 4. What is ADM?
    ADM (Adaptive Delivery Methodology) is an Agile discipline that is specific to It employs Scrum project management framework, adopts certain extreme programming practices and is based on lean principles.
  • 5. 1
    Eliminate Waste
  • 6. 2
    Build Quality In
  • 7. 3
    Respect People
  • 8. 4
    Optimize the Whole
  • 9. 5
    Create Knowledge
  • 10. 6
    Just-in-time Decisions
  • 11. 7
    Deliver Fast
  • 12. On time, high quality, Innovation
  • 13. Moderated By:
    Steve Greene
    VP, Program Management &
    Agile Tools
    Rajani Ramanathan
    SVP, Quality, Performance, Documentation
    Mark Nassi
    Program Management Director
    Michell Jowitt
    Sr. Manager, Documentation
    Will Gradin
    Sr. Product Manager
    Jason Winters
    Director, User Interface Design
    Jess Garms
    Lead Member of Technical Staff
  • 14. Agile Development for
  • 15. Visit the Developer Training and Support Booth in Zone
    D I S C O V E R
    Developer training, certification and support resources
    that help you achieve
    S U C C E S S
    Find us in the Partner Demo Area of Zone 2nd Floor Moscone West
    Learn about Developer Certifications
    Discover Developer Learning Paths
  • 16. Remember. . .
    • Check Chatter for additional session information
    • 17. Get your developer Workbooks and Cheat Sheets in the Zone
    • 18. Visit for more information related to this topic
    Don’t forget the survey!
  • 19. How Could Dreamforce Be Better? Tell Us!
    Log in to the Dreamforce app to submit
    surveys for the sessions you attended
    Use the Dreamforce Mobile app to submit surveys
    Every session survey you submit is a chance to win an iPod nano!