Sarah Michele Ford - "A Private Activity Done on a Public Domain"
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presentation given at the Association of Internet Researchers' IR13.0 conference, October 20 2012.
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Sarah Michele Ford - "A Private Activity Done on a Public Domain"
- 1. “A Private Activity Done on a Public Domain” Social Media Users’ Engagement with Concepts of Public and Private Sarah Michele Ford University of Massachusetts, Amherst ford@soc.umass.edu @sarah_m_ford
- 2. Internet Research 13.0 Sarah Michele Ford Social Media Users’ Engagement... @sarah_m_ford
- 3. Why on EARTH would anyone do THAT? Internet Research 13.0 Sarah Michele Ford Social Media Users’ Engagement... @sarah_m_ford
- 4. Why on EARTH would anyone do THAT? Well DUH. Internet Research 13.0 Sarah Michele Ford Social Media Users’ Engagement... @sarah_m_ford
- 5. n g n i e out p b h ap a s vat e? ’s de ri t u ha tit d p W at an to lic p ub Internet Research 13.0 Sarah Michele Ford Social Media Users’ Engagement... @sarah_m_ford
- 6. How do users of social media engage with “public” and “private”? Internet Research 13.0 Sarah Michele Ford Social Media Users’ Engagement... @sarah_m_ford
- 7. 1 definitional complexity 2 definitional elements Internet Research 13.0 3 Social Media Users’ Engagement... what does it all mean? Sarah Michele Ford @sarah_m_ford
- 8. Definitional Complexity 3 Private (mean 2.07) Public (mean 1.86) 2 1 0 Blogger MT WordPress LJ Vox Xanga Other Internet Research 13.0 Sarah Michele Ford Social Media Users’ Engagement... @sarah_m_ford
- 9. spatial sociopolitical personal Internet Research 13.0 Sarah Michele Ford Social Media Users’ Engagement... @sarah_m_ford
- 10. spatial sociopolitical personal Internet Research 13.0 Sarah Michele Ford Social Media Users’ Engagement... @sarah_m_ford
- 11. spatial sociopolitical personal Internet Research 13.0 Sarah Michele Ford Social Media Users’ Engagement... @sarah_m_ford
- 12. spatial sociopolitical personal Internet Research 13.0 Sarah Michele Ford Social Media Users’ Engagement... @sarah_m_ford
- 13. Public & private are INFORMATIONAL. content/ audience control size Internet Research 13.0 Sarah Michele Ford Social Media Users’ Engagement... @sarah_m_ford
- 14. Content/Control & Audience 100% 90.6% Public 86.9% Private 75% 73.2% 50% 39.9% 36.8% 25% 0% 0.1% 0% 0% Content-Control OnePerson SmallGroup LargeGroup Internet Research 13.0 Sarah Michele Ford Social Media Users’ Engagement... @sarah_m_ford
- 15. Internet Research 13.0 Sarah Michele Ford Social Media Users’ Engagement... @sarah_m_ford
- 16. control content audience Internet Research 13.0 Sarah Michele Ford Social Media Users’ Engagement... @sarah_m_ford
- 17. control content audience Internet Research 13.0 Sarah Michele Ford Social Media Users’ Engagement... @sarah_m_ford
- 18. Public is EVERYONE. Internet Research 13.0 Sarah Michele Ford Social Media Users’ Engagement... @sarah_m_ford
- 19. Information that is accessible for anyone to find and consume... 'Open' is [a] term close to 'public.' Internet Research 13.0 Sarah Michele Ford Social Media Users’ Engagement... @sarah_m_ford
- 20. Public describes information ... that is widely available for the use or knowledge of almost anyone... [it] refers to the open end of a continuum from entirely secret to ubiquitously available... Internet Research 13.0 Sarah Michele Ford Social Media Users’ Engagement... @sarah_m_ford
- 21. Private is NOT JUST YOU. Internet Research 13.0 Sarah Michele Ford Social Media Users’ Engagement... @sarah_m_ford
- 22. [T]here are degrees of privacy, including availability to those known to that person, to a small culture of people plus professionals with a right to know. Private refers to the closed end of a continuum from entirely secret to ubiquitously available. Internet Research 13.0 Sarah Michele Ford Social Media Users’ Engagement... @sarah_m_ford
- 23. Private is something I would not want most people to see or be aware of. Many of my blog post[s] are limited to friends and family--private, in other words. Internet Research 13.0 Sarah Michele Ford Social Media Users’ Engagement... @sarah_m_ford
- 24. Private is things that are not to be revealed to everyone in the world. It is anything I wouldn't want my family to know about. Internet Research 13.0 Sarah Michele Ford Social Media Users’ Engagement... @sarah_m_ford
- 25. even though a blog is public, i understand... it’s private but it’s really meant for people who don’t know me Internet Research 13.0 Sarah Michele Ford Social Media Users’ Engagement... @sarah_m_ford
- 26. "Privacy ... essentially describes content whose readership I can control. There can be varying degrees of private depending on who has access, but as long as I have control over who sees it, it's private." Internet Research 13.0 Sarah Michele Ford Social Media Users’ Engagement... @sarah_m_ford
- 27. Private Is... family friends not family control anonymous closed Internet Research 13.0 Sarah Michele Ford Social Media Users’ Engagement... @sarah_m_ford
- 28. Private Is... family friends not family control MESSY anonymous closed Internet Research 13.0 Sarah Michele Ford Social Media Users’ Engagement... @sarah_m_ford
- 29. Internet Research 13.0 Sarah Michele Ford Social Media Users’ Engagement... @sarah_m_ford
- 30. control content audience Internet Research 13.0 Sarah Michele Ford Social Media Users’ Engagement... @sarah_m_ford
- 31. control content audience Internet Research 13.0 Sarah Michele Ford Social Media Users’ Engagement... @sarah_m_ford
- 32. Public Privates Internet Research 13.0 Sarah Michele Ford Social Media Users’ Engagement... @sarah_m_ford
- 33. Sarah Michele Ford University of Massachusetts, Amherst ford@soc.umass.edu @sarah_m_ford Internet Research 13.0 Sarah Michele Ford Social Media Users’ Engagement... @sarah_m_ford
Editor's Notes
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- tell story of when I started thinking about personal blogs\n
- tell story of when I started thinking about personal blogs\n
- So this is the big-picture question that I ended up asking myself.\n
- And this is the question that’s guiding today’s presentation.\nwe care because people who are using social media are constantly engaging (whether they realize it or not) with these shifting ideas about public and private. \n\ndescribe the data set\n
- definitional complexity - based on the number of applied to survey respondents’ definitions of the concepts of public and private \nelements of definitions - were there any patterns in the ways that survey respondents defined these terms? (hint: there definitely were)\nwhat does it all mean? - turning to observational and especially interview data, how are bloggers really talking about these concepts?\n
- just quickly... there is a small difference in the complexity of bloggers’ definitions of public and private as measured by number of codes applied to their definitions...\nI had kind of expected to see some difference based on whether or not their primary blogging service included access controls, but none appeared.\nSo there are no easy answers there.\n
- Next we look at the definitions of public and private. There are a number of ways that we academics tend to like to think about public and private.\n\nspatial - referencing public and private SPACES. But very few of them used this definition.\n\nsocial - referring to the social and political divisions (home/work, public sphere/private sphere, public sector/private sector). Nope, not many of them, either.\n\npersonal - referring to “personal” things as private (though this was more common than the other two)\n
- Next we look at the definitions of public and private. There are a number of ways that we academics tend to like to think about public and private.\n\nspatial - referencing public and private SPACES. But very few of them used this definition.\n\nsocial - referring to the social and political divisions (home/work, public sphere/private sphere, public sector/private sector). Nope, not many of them, either.\n\npersonal - referring to “personal” things as private (though this was more common than the other two)\n
- Next we look at the definitions of public and private. There are a number of ways that we academics tend to like to think about public and private.\n\nspatial - referencing public and private SPACES. But very few of them used this definition.\n\nsocial - referring to the social and political divisions (home/work, public sphere/private sphere, public sector/private sector). Nope, not many of them, either.\n\npersonal - referring to “personal” things as private (though this was more common than the other two)\n
- Instead, these respondents are overwhelmingly conceptualizing the public and private as INFORMATIONAL.\n\ncontent/control: what type of content are they publishing and do they have control over who has access to it.\n(In retrospect, these should really have been two codes)\nAudience size: how many people are going to be able to SEE the content?\n\nYes. There’s almost certainly some bias here - these questions are from a web-based survey and all of the questions that came before the ones where I asked them to define public and private were about their internet use.\n
- Instead, these respondents are overwhelmingly conceptualizing the public and private as INFORMATIONAL.\n\ncontent/control: what type of content are they publishing and do they have control over who has access to it.\n(In retrospect, these should really have been two codes)\nAudience size: how many people are going to be able to SEE the content?\n\nYes. There’s almost certainly some bias here - these questions are from a web-based survey and all of the questions that came before the ones where I asked them to define public and private were about their internet use.\n
- These really were overwhelmingly the most common definitional elements.\n\nNote that the 26% who defined public as both one person and a small group duplicates the codes individually.\n
- That’s all well and good but WHAT DOES IT MEAN?\nThere’s an interaction going on between content - what people post - control - how much control they think they have over the content - and audience - who they expect to be seeing the content.\nThis becomes even more clear when we look at selected survey definitions as well as some interview conversations.\n
- That’s all well and good but WHAT DOES IT MEAN?\nThere’s an interaction going on between content - what people post - control - how much control they think they have over the content - and audience - who they expect to be seeing the content.\nThis becomes even more clear when we look at selected survey definitions as well as some interview conversations.\n
- That’s all well and good but WHAT DOES IT MEAN?\nThere’s an interaction going on between content - what people post - control - how much control they think they have over the content - and audience - who they expect to be seeing the content.\nThis becomes even more clear when we look at selected survey definitions as well as some interview conversations.\n
- That’s all well and good but WHAT DOES IT MEAN?\nThere’s an interaction going on between content - what people post - control - how much control they think they have over the content - and audience - who they expect to be seeing the content.\nThis becomes even more clear when we look at selected survey definitions as well as some interview conversations.\n
- That’s all well and good but WHAT DOES IT MEAN?\nThere’s an interaction going on between content - what people post - control - how much control they think they have over the content - and audience - who they expect to be seeing the content.\nThis becomes even more clear when we look at selected survey definitions as well as some interview conversations.\n
- That’s all well and good but WHAT DOES IT MEAN?\nThere’s an interaction going on between content - what people post - control - how much control they think they have over the content - and audience - who they expect to be seeing the content.\nThis becomes even more clear when we look at selected survey definitions as well as some interview conversations.\n
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- this is the same person as the second definition of “public”\n
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- anonymity, separateness\n
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- so if we think back to the interaction between content, control, and audience, where it leads us is to...\n
- so if we think back to the interaction between content, control, and audience, where it leads us is to...\n
- so if we think back to the interaction between content, control, and audience, where it leads us is to...\n
- so if we think back to the interaction between content, control, and audience, where it leads us is to...\n
- so if we think back to the interaction between content, control, and audience, where it leads us is to...\n
- so if we think back to the interaction between content, control, and audience, where it leads us is to...\n
- public as clearly defined, etc. a spectrum of private.\n\nfrom the “preaching to the choir” files... we can’t deal with public and private in a dichotomous way (can we deal with ANYTHIGN in a dichotomous way anymore?) but more importantly - it’s not just we academics who are thinking in more complex ways about these issues, it’s the social media users themselves.\n
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