Welcome to MWC 2010

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A presentation about the experience of going to Mobile World Congress 2010 and some conclusions.

This was originally presented at the University of Edinburgh Mobile Apps Club.

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Welcome to MWC 2010

  1. 1. Welcome toMWC 2010<br />
  2. 2. www.rapid-mobile.com<br />Everything from PHONE SOCKSto AIRCRAFT WARNING LIGHTSby way of SOFTWARE, CABLES,GENERATORSand not forgetting DUCKS and DANCERS,PARTIES, and FOUNTAINS.<br />
  3. 3. It’s HUGE<br />Over 49,000 delegates<br />Over 1000 stands<br />100s of conference events<br />Endless conversations<br />Endless queues for coffee and bocadillos<br />Crime and street violence<br />And for the first two days endless rain!<br />www.rapid-mobile.com<br />
  4. 4. Avenue: double-decker cabins for big companies<br />Hall 1: Big Software, Mixed vendors<br />Hall 2: Mixed vendors, SMS stuff, hardware<br />Hall 3 = Courtyard, Operators and Spain<br />Hall 4, 5: Conference<br />Hall 6: Party<br />Hall 7: App Planet<br />Hall 8: Handset makers<br />Basics<br />www.rapid-mobile.com<br />Bridges<br />20 minute<br />walk!<br />
  5. 5. The Avenue<br />www.rapid-mobile.com<br />
  6. 6. On The Avenue<br />www.rapid-mobile.com<br />
  7. 7. The Avenue towards Montjuic<br />www.rapid-mobile.com<br />
  8. 8. Inside Hall 2, front half, lower<br />www.rapid-mobile.com<br />
  9. 9. New for 2010: App Planet<br />www.rapid-mobile.com<br />
  10. 10. Inside App Planet<br />www.rapid-mobile.com<br />
  11. 11. Cheese and Limos<br />www.rapid-mobile.com<br />
  12. 12. Generators<br />www.rapid-mobile.com<br />
  13. 13. Novel sales techniques<br />www.rapid-mobile.com<br />
  14. 14. Huge Ducks<br />www.rapid-mobile.com<br />
  15. 15. The CBOSS Dancers<br />www.rapid-mobile.com<br />
  16. 16. Coffee (courtesy of Skype)<br />www.rapid-mobile.com<br />
  17. 17. Parties<br />www.rapid-mobile.com<br />
  18. 18. Fountains<br />www.rapid-mobile.com<br />
  19. 19. What was missing this year?<br />Nokia - booked space elsewhere<br />Apple - not that they ever came<br />Exciting new handsets<br />Interesting free stuff<br />Porn<br />www.rapid-mobile.com<br />
  20. 20. What was interesting?<br />Windows Phone 7<br />The future of mobile UIs<br />Brilliant information surface<br />Adobe Flash for cross platform apps<br />In-building wireless technology<br />Android devices everywhere<br />App stores everywhere<br />www.rapid-mobile.com<br />

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