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Danese Proposal
1. PROBLEM
To develop a product design within the space of the Danese Milano brand, while
taking inspiration from Alessi’s Tea Coffee Towers project.
To introduce a new level of meaningful interaction into the dining experience while
not destroying the experience, or taking part of the richness away.
To incorporate cultural qualities and values in order to make a positive contribution
to an existing subculture, while advancing the trend through innovation.
2. DANESE MILANO
Nomadic. Modern. Hidden Complexity. Compact. Layered.
Danese innovates through the study of new generations of product concepts
and new technologies. They focus on continuous experimentation in design,
and an embedded understanding of use through engagement by the user.
3. CREATIVE BRIEF
Who is our design for?
Why have we designed for them? Why did we make certain design decisions?
What is our end result?