In 2013 Google has made many changes to its Search engine optimization policy. Its very common to see old websites loose ranking on search result page and new ones gain position, and that too in no time.
This is bad news for those businesses whose sales is totally dependent on inbound traffic on websites.
So, whats the solutions to this problem? We need to rank good on Google, hence we have to follow its guiddences. So, here are the top tricks for Google Search engine optimization for 2013.
1. 9/4/2014 SEO Techniques for Google in 2013. - Marketing
http://goarticles.com/article/SEO-Techniques-for-Google-in-2013/7772371/ 1/3
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SEO Techniques for Google in 2013. by
ABHIJIT JADHAV
in Marketing (submitted 2013-07-25)
Introduction
In 2013 Google has made many changes to its Search engine optimization policy. Its very common to see old
websites loose ranking on search result page and new ones gain position, and that too in no time.
This is bad news for those businesses whose sales is totally dependent on inbound traffic on websites.
So, whats the solutions to this problem? We need to rank good on Google, hence we have to follow its
guiddences. So, here are the top tricks for Google Search engine optimization for 2013.
Content Marketing takes the front seat.
Content marketing means to publish content (text content) on third party websites and gain back link from them.
The task includes publishing Articles related to your business topics, Press Release submissions, creating content
pages and blog posting.
While creating the backlink pay special attention to the anchor text of your link as it is considered very crucial for
the SEO ranking. In addition the content you submit should be original and not copied, as many websites will
reject duplicate content.
Recently Google has started giving weightage to high quality backlinks from Articles, Press Releases and Page
Development, Blogs.
Have a strong Social Media Profile.
With the arrival of Google Plus profiles and pages in Google search results page, its now clear that socially
excepted and liked webpages will get a higher rank in search results. Webpage that only depended on link
building for higher SEO ranking, now have do social media optimization to beat the competition.
2. 9/4/2014 SEO Techniques for Google in 2013. - Marketing
http://goarticles.com/article/SEO-Techniques-for-Google-in-2013/7772371/ 2/3
Having a Facebook Page, Google Plus page, Local Listing, Twitter profile, Video Channels is very important.
Have a active blog for updating the website with new products / services and company info. Further post them
on social media and let the community know about your company's progress.
Have a blog onsite Blog.
Many companies have a blog for announcements, interaction and updatation purpose. But they make a small
mistake in blog placement. A blog should be on the site itself, not outside the website. For example, blog should
be "mywebsite.com/blog" and not "blog.mywebsite.com". The updates we make on the blog should benefit the
website. New and updated content will boost you SEO efforts as the bots will get new content when they visit
the website.
Bookmarking for Business.
SEO Course in Delhi
We have talked about social media profiles, but social bookmarking deserves a separate discussion. It has
become essential to regularly bookmark you website url on different bookmarking websites so that it get due
benefits from major search engines. Bookmark around 40 per month for good results.
About the Author
Abhijit Jadhav is conducts Digital Marketing Training in New Delhi. He also give online training sessions to
outstation students. He is expert in Internet Marketing Training
Use and distribution of this article is subject to our Publisher Guidelines
whereby the original author's information and copyright must be included.
ABHIJIT JADHAV
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