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Introduction to Black Dog Consulting

Motorsports
Brand Platforms
Lifestyle Marketing
Action Sports
Social Media
Website Design

@paulzindrick
blackdogsmc.com
Introduction to Black Dog Consulting

It’s 2014 and I thought it was time to try
something new (No! Not wingsuit flying).

blackdogsmc.com
Introduction to Black Dog Consulting

Since marketing at it’s core is storytelling, I thought I
would start by telling the story of Black Dog Consulting.

blackdogsmc.com
Introduction to Black Dog Consulting

HOWEVER...

blackdogsmc.com
Introduction to Black Dog Consulting

Thanks to MARCUS BUCKINGHAM
and years of working in corporate America at Fortune 50
companies

I know my strengths. What I’m good at and...

blackdogsmc.com
Introduction to Black Dog Consulting

...what I am NOT good at.

blackdogsmc.com
Introduction to Black Dog Consulting

Unlike my friend BOB MARGOLIS

(Follow @BobMargolis and you’ll see what I mean)

blackdogsmc.com
Introduction to Black Dog Consulting

Now that is clear, what exactly do we do?

(Follow @BobMargolis and you’ll see what I mean)

blackdogsmc.com
Introduction to Black Dog Consulting

We are a Sports + Lifestyle agency that
builds brand platforms

blackdogsmc.com
Introduction to Black Dog Consulting

Motorsports - Delivering sponsorship
NOW for teams, athletes, and brands

Lukas Johnson - ITC Series

blackdogsmc.com
Introduction to Black Dog Consulting

Action Sports – Engaging youth audiences
through sports and entertainment

Kody Kamm – Hentges Racing

blackdogsmc.com
Introduction to Black Dog Consulting

Brand Platforms – Building cohesive
platforms that resonate with your customer

The cars of Toybox Rides

blackdogsmc.com
Introduction to Black Dog Consulting

Lifestyle Marketing – Building brand
platforms in music & fashion

Matt Jones of Cowboy Mouth

blackdogsmc.com
Introduction to Black Dog Consulting

Social Media – Driving value through credible
and effective social marketing strategies

blackdogsmc.com
Introduction to Black Dog Consulting

Website Design & SEO – Creating dynamic
websites that drive traffic & improve your brand

blackdogsmc.com
Introduction to Black Dog Consulting

AND...we love dogs!
(Betsy, the black lab pictured is the inspiration for our brand)

blackdogsmc.com
Introduction to Black Dog Consulting

Keep an eye out for more content from us on a regular basis
(We’re gonna try bi-weekly...)

blackdogsmc.com
Introduction to Black Dog Consulting

Throw us a bone, please share this update.
Maybe next time we’ll mention you!

blackdogsmc.com

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Introduction To Black Dog Consulting

  • 1. Introduction to Black Dog Consulting Motorsports Brand Platforms Lifestyle Marketing Action Sports Social Media Website Design @paulzindrick blackdogsmc.com
  • 2. Introduction to Black Dog Consulting It’s 2014 and I thought it was time to try something new (No! Not wingsuit flying). blackdogsmc.com
  • 3. Introduction to Black Dog Consulting Since marketing at it’s core is storytelling, I thought I would start by telling the story of Black Dog Consulting. blackdogsmc.com
  • 4. Introduction to Black Dog Consulting HOWEVER... blackdogsmc.com
  • 5. Introduction to Black Dog Consulting Thanks to MARCUS BUCKINGHAM and years of working in corporate America at Fortune 50 companies I know my strengths. What I’m good at and... blackdogsmc.com
  • 6. Introduction to Black Dog Consulting ...what I am NOT good at. blackdogsmc.com
  • 7. Introduction to Black Dog Consulting Unlike my friend BOB MARGOLIS (Follow @BobMargolis and you’ll see what I mean) blackdogsmc.com
  • 8. Introduction to Black Dog Consulting Now that is clear, what exactly do we do? (Follow @BobMargolis and you’ll see what I mean) blackdogsmc.com
  • 9. Introduction to Black Dog Consulting We are a Sports + Lifestyle agency that builds brand platforms blackdogsmc.com
  • 10. Introduction to Black Dog Consulting Motorsports - Delivering sponsorship NOW for teams, athletes, and brands Lukas Johnson - ITC Series blackdogsmc.com
  • 11. Introduction to Black Dog Consulting Action Sports – Engaging youth audiences through sports and entertainment Kody Kamm – Hentges Racing blackdogsmc.com
  • 12. Introduction to Black Dog Consulting Brand Platforms – Building cohesive platforms that resonate with your customer The cars of Toybox Rides blackdogsmc.com
  • 13. Introduction to Black Dog Consulting Lifestyle Marketing – Building brand platforms in music & fashion Matt Jones of Cowboy Mouth blackdogsmc.com
  • 14. Introduction to Black Dog Consulting Social Media – Driving value through credible and effective social marketing strategies blackdogsmc.com
  • 15. Introduction to Black Dog Consulting Website Design & SEO – Creating dynamic websites that drive traffic & improve your brand blackdogsmc.com
  • 16. Introduction to Black Dog Consulting AND...we love dogs! (Betsy, the black lab pictured is the inspiration for our brand) blackdogsmc.com
  • 17. Introduction to Black Dog Consulting Keep an eye out for more content from us on a regular basis (We’re gonna try bi-weekly...) blackdogsmc.com
  • 18. Introduction to Black Dog Consulting Throw us a bone, please share this update. Maybe next time we’ll mention you! blackdogsmc.com