scm
- 3. SALES BUDGET
Estimates of Expected Volume
of Sales and Selling Expenses
It is Detailed Estimate of Sales
Revenue and Selling
Expenditure
- 5. Sales Budget
Sales Volume Budget
Selling Expense Budget
Administrative Budget of
Sales Deptt.
- 6. Percentage
of Sales
Method
Sales
Expenditure
Budget
Executive Objective
Judgment & Task
Method Method
- 8. SALES CONTROL
To Ensure That Operations Are
Carried Out As Per The Plan To
Achieve The Objectives
- 9. TYPES
Annual Plan Control: Top Level Managers
Sales Analysis
Market Share Analysis
Marketing Expense To Sales Ratio
Profitability Control: Sales Manager
Territory Analysis
Channel Evaluation
Sales Audit