Efqm 2a sybille köhler

1. 2a: Strategyisbased on understandingtheneedsofStakeholdersandtheexternalenvironment 1 Sybille Köhler, International Human Resource Management, 20.12.2010

2. Outline Needs andexpectationsofstakeholdersandtheexternalenvironment Stakeholdersrelatedtothefunctionof HRM International Relevance Linkagestoothercriteria Approaches RADAR-model 2 Sybille Köhler, International Human Resource Management, 20.12.2010

3. 1. Needs andExpectationsofStakeholders 3 Sybille Köhler, International Human Resource Management, 20.12.2010

4. 1. Needs andExpectationsofStakeholders Stakeholding =usually self-legitimizing Stakeholders are not equal Entitled to different considerations Aim:satisfying the needs of all stakeholders Remedy: Stakeholder Relationship Management (SRM) 4 Sybille Köhler, International Human Resource Management, 20.12.2010

5. 1. Needs andExpectationsofStakeholders 5 Sybille Köhler, International Human Resource Management, 20.12.2010

6. 1. Needs andExpectationsofStakeholders 6 Sybille Köhler, International Human Resource Management, 20.12.2010

7. 1. Needs andExpectationsofStakeholders suitable development of company policy and strategy High quality as an integrated element of company policy Longlasting success by satisfying all customers 7 Sybille Köhler, International Human Resource Management, 20.12.2010

8. 2. Stakeholdersrelatedto HRM-Function Strategy = fundamental in planningof human resources High importanceof relevant andsufficientinformation Connectedtoleadershipand HRM Employees = structuralframeforcompanystrategy! 8 Sybille Köhler, International Human Resource Management, 20.12.2010

9. 3. International Relevance Different culturalandracialbackgroundwithin an organization Interculturalcompetenceaskeycompetence Increasingrelevanceof international recruiting 9 Sybille Köhler, International Human Resource Management, 20.12.2010

10. 4. Linkagestoothercriteria 10 Sybille Köhler, International Human Resource Management, 20.12.2010

11. 5. Approaches Stakeholder Analysis Identifyingstakeholders Puttingstakeholders in groups Prioritizingstakeholders Determininginfluences Estimatingstrengthsandweaknesses Identifyingexpectations Determiningpreventivemeasures Determiningreactivemeasures 11 Sybille Köhler, International Human Resource Management, 20.12.2010

12. 5. Approaches b) Overviewofstakeholders 12

13. 5. Approaches c) Management ofstakeholderexpectations Documenting all relevant expectations Understanding perspectivesregardingto a specialproject Dispellingunrealistichopes 13 Sybille Köhler, International Human Resource Management, 20.12.2010

14. 5. Approaches d) Stakeholderexchange Decreasesconflicts Supports partnerships Increasescommunication Supports understandingofpointsofviewof different stakeholders 14 Sybille Köhler, International Human Resource Management, 20.12.2010

15. 6. RADAR Determinerequiredresults Satisfying needs of stakeholders (in HRM context especially employees) Fulfill expectations of stakeholders Building up organizational strategy on these requirements 15 Sybille Köhler, International Human Resource Management, 20.12.2010

16. 6. RADAR 2. Planninganddeploymentofapproaches Set up a stakeholderanalysis Regular meetingswithstakeholders Employeesurveys, feedbackinterviews 16 Sybille Köhler, International Human Resource Management, 20.12.2010

17. 6. RADAR 3. Assessingandrefiningapproachesanddeployment Evaluating analyses of stakeholders Are there any conflicts among certain groups of stakeholders? How to solve them? Whose needs and expectations are easy/difficult to satisfy? Is there an effective cooperation between the company and the stakeholders? 17 Sybille Köhler, International Human Resource Management, 20.12.2010

18. Thankyouforyour Attention! 18

19. SOURCES http://www.strep-necst.org/IMG/jpg/EFQM_Model.jpg http://www.efqm.org/en/ http://www.foerderland.de/2071.0.html http://www.business-wissen.de/index.php?id=83&redirect_url=%3Fid%3D3234&cvar=p%3D3234%26ref%3Dhttp%3A%2F%2Fwww.business-wissen.de%2Fhandbuch%2Fstakeholderanalyse%2Fdas-modell-vom-stakeholder%2F http://www.buseco.monash.edu.au/mgt/research/working-papers/2005/wp47-05.pdf http://rphrm.curtin.edu.au/2006/issue2/stakeholders.html http://findarticles.com/p/articles/mi_6769/is_2_14/ai_n28453922/ http://www.elearning-reviews.org/topics/strategy/1995-gravan-stakeholders-strategic-human-resources/ http://www.bized.co.uk/learn/business/hrm/employ/index.htm https://agori.net/sales/downloads/Agori%20Communications%20-%20Stakeholder%20Relationship%20Management%20ausfuehrlicher%20Artikel%20%28deutsch%29.pdf Nicolai Andler: „Tools für Projektmanagement, Workshops und Consulting“, Publicis, 3. Auflage, 2010 19