The Codex of Business Writing Software for Real-World Solutions 2.pptx
A Book Apart's Content Strategy for Mobile
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5. “Knowing the type of device the user is holding
doesn’t tell you anything about the user’s intent.
Knowing someone’s location doesn’t tell you
anything about her goals. You can’t make
assumptions about what the user wants to do
simply because she has a smaller screen. In fact, all
you really know is: she has a smaller screen.”
-- Content Strategy for Mobile, p.19