1. How to size the PSI logo Image Guide Training February 2011 1

2. Approved Logos 2

3. Proper Logo Use - RED Hospitality – RED logos Casinos Garages Restaurants Malls Special events Lifestyle centers Hotels 3 When referring to Parking Solutions in a general business sense, always use the red logo – it’s the main brand logo

4. Proper Logo Use – BLUE & ORANGE Healthcare BLUE Hospitals Medical Centers Airport ORANGE Exceptions to the rule CurbsideVALET@ CMH Account branding stipulations 4

5. Resizing in Microsoft Office: Find the Formatting Tool Depends on what version you are using where the proper tools are located Find where you can ‘Format’ the picture (logo) 5

6. Windows 7 Screenshot 6

7. Resizing in Microsoft Office: Find Height & Width In the Format tab, find where you can adjust the height and width Be sure that the ratios are locked Adjust the height or width (if it is locked, Word will automatically make proper ratio adjustments) to the size that works best for your document 7

8. Windows 7 Screenshot 8

9. Other Ways? Pull CORNER to resize and keep proportions 9

10. Other Ways? Right click the logo and click on ‘Format Picture’ and follow previous instructions 10

11. Microsoft Office? Word PowerPoint Excel Outlook Publisher 11 When using any of these Microsoft products, these rules are applicable.

12. Resize “No-No’s” Never manually stretch/retract the logo 12 Can you see the difference?

14. Resize “No-No’s” Never make the logo too small 14 Can you see this logo?

15. Resize Questions?? When in doubt, contact Marketing Department 614.469.7000, Ext. 1503 bishopt@parkingsolutionsinc.com 15