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We have recently conducted a study on the role of Information Technology in the decision making on Small and Medium Enterprises in India.
The idea is to find out the role of IT tools / Software in their business decision making. We asked them questions like how often their database is updated, how difficult it is to collect and analyse data, is the data accurate, whether they can make sense out of the MIS reports, etc.
The results gave a lot of insights. We are summarizing a few here, in this post.
1. Data is not updated immediately in the database
Nearly 75% of the companies with revenues less than Rs. 20 Cr, say that their database is entered after a week or more. This means, there is a lot of scope for mis-representation(cooking up!) of the actual data leading to inability to take critical business decisions resulting in the lack of visibility and control for the senior management.
For more details, visit - http://businessense.in/blog/infographic/how-smes-in-india-take-decisions-in-this-era-of-big-data/