2.  These days it is not just enough to make a
beautiful, and functional website
 Your website must be SEO friendly to get
optimal ranking on in search results.

3. SEO is a series of steps
SEO is an important
that you take in order to
function of Online
ensure your website is
marketing for
always in the top results
organizations.
in search engines.

4. Keywords
Keyword Placement
SEO friendly Navigation
URLs & Filename
Social Media

5.  Set business Objectives
 Prepare a list of Potential Keywords
 Build pages targeting specific keywords
 Insert 3-4 keywords per page

6. Ideal Places to insert Keywords:
 Title tag
 Meta description and keywords
 H1, H2 and H3 tags
 Title attribute on links
 Internal links
 Footer links
 URL’s

7.  Build a structure that search engines can
follow
 Ensure links and buttons are text-based
 Use advanced scripting languages

8.  Use keyword rich URLs
 Use descriptive keywords for images
http://www.net4.in/net4app/item1?=201
93
http://www.net4.in/net4app/aspx/doma
ins/searchDomain.aspx

9.  Build trust and get exposure
 Build relationships with customers
 Use Social Media for Link building

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11. NET4 INDIA LIMITED
Corporate Office
D-25, Sector-3,
Noida- 201301(India)
Toll Free (Within India): 1800-108-4444
Outside India: +91-1204323500
Email: info@net4.in
Website: www.net4.in