OCJamaat-Small Biz Marketing

2,656 views
2,876 views

Published on

0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total views
2,656
On SlideShare
0
From Embeds
0
Number of Embeds
1,981
Actions
Shares
0
Downloads
2
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

OCJamaat-Small Biz Marketing

  1. 1. J. SailanawalaSMALL BUSINESS MARKETING
  2. 2. Marketing Basics  Goal  Target  Media  Results
  3. 3. Business Discovery SEARCH References a.k.a. SOCIAL
  4. 4. Web Advertising Pay For Clicks (Pay Per Click)  Google Search Pay For Impressions  Trade / News Websites Paid Directory Listing
  5. 5. Local Online Listings & Ads Google / Google Places for Business Yelp Yahoo local listinghttp://listings.local.yahoo.com/csubmit/index.php Angie’s List
  6. 6. Google Place For Business  Listing is Free  Pay Per Click  Pick Key Words  Set Monthly budget  Just need business info NO WEBSITE REQD. http://www.google.com/placesforbusiness http://www.google.com/adwords/express
  7. 7. Yelp  Listing is Free  Claim Your Listing  Create Business Account  Ads & Coupons Available NO WEBSITE REQD. https://biz.yelp.com/
  8. 8. Angie’s List  Listing is Free  Member Reviews required to be RATED  Ads & Coupons Available only to top rated companies (Big Deals) NO WEBSITE REQD www.angieslist.com https://business.angieslist.com
  9. 9. More… Google AdwordsPay-Per-Click Advertising on google search page Display ads on relevant (local) websites www.OCRegister.com Radio Ads Mobile Groupon Social Media

×