Overview of why social media marketing will help producers win audiences, and distribution better than ever before

1. From Inception to Distribution
Finance & Sell Your Film
in the Digital Age
www.Ripmediagroup.com
Maury Rogow, Kelly Yee
323.963.3050

2. What do these films have in common?

3. Old model
 Dependent on others
 One Way Communication
 Single film
 4-10 years
 Producer fee and dismissed
 You – middle man
 Festival entries = Sales /
Distribution Rep
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4. “To buy my movies
HONK YOUR HORN
NOW”
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5. New model
 Self Developed
 Interdependent
 Build Pre/ Post Production
 Audience – Artist - Brand:
 Paranormal Activity
 District 9
 Fede Álvarez
 S*#t My Dad Says
 Leverage - TV
Listen, Interact, Influence
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6. Where do I start?
Your Roadmap
Locate
Listen
Interact
Influence Give me a place to stand on, and I will
move the Earth. - Archimedes

7.  Volume
 Topics
 Type
 Reach
 Sentiment
 Opinion
 Influence

8. Start your media Wildfire
 Your website is a small a part of the process
In Web 2.0 everything interacts and builds
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9. Jumpstart your media Wildfire
Courtesy of Maury Rogow
www.Ripmediagroup.com
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10. You can not manage, if you cant measure
1. Facebook Ads
2. Google Adwords
3. Google Analytics
4. Google Webmaster
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11. From Inception to Distribution
Finance & Sell Your Film
in the Digital Age
www.Ripmediagroup.com
Maury Rogow, Kelly Yee
323.963.3050