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Blogging for Business Basics - at F5 Expo

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The talk I gave at F5 Expo in Vancouver April 7, 2010

The talk I gave at F5 Expo in Vancouver April 7, 2010

Published in: Business

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  • Transcript

    • 1. REBECCA BOLLWITT @Miss604 Miss604.com/contact
    • 2. BLOGS FOR BUSINESS Who What When Where Why
    • 3. BLOGS FOR BUSINESS Who What Who What Why Where When Where When Where Who Why Why
    • 4. BLOGS FOR BUSINESS Who What Who What Why Where When Where When Where Who Why Why
    • 5. BLOGS FOR BUSINESS What Who What Why Where When Where When Who Why
    • 6. BLOGS FOR BUSINESS Who What When Where Why Technorati State of the Blogosphere 2009
    • 7. BLOGS FOR BUSINESS Who What When Where Why Technorati State of the Blogosphere 2009
    • 8. BLOGS FOR BUSINESS Who What What Why Where When When Where Who Why • Themed blog •Directory Group •Corporate blog
    • 9. BLOGS FOR BUSINESS Who What What Why Where When When Where Who Why •Themed blog • Directory Group •Corporate blog
    • 10. BLOGS FOR BUSINESS Who What What Why Where When When Where Who Why •Themed blog •Directory Group •Corporate blog
    • 11. BLOGS FOR BUSINESS Who What When Where Why Whatever you do, even if you don’t know what you’re doing yet... be YOU YOU
    • 12. BLOGS FOR BUSINESS Who What When Where Why •You.com •Get your profiles on social networks •Build your home base online YOU
    • 13. BLOGS FOR BUSINESS Who What When Where Why
    • 14. BLOGS FOR BUSINESS Who What What Why Where When When Where Who Why
    • 15. BLOGS FOR BUSINESS Who What What Why Where When When Where Who Why
    • 16. BLOGS FOR BUSINESS Who What What Why Where When When Where Who Why
    • 17. BLOGS FOR BUSINESS Who What What Why Where When When Where Who Why
    • 18. BLOGS FOR BUSINESS Who What What Why Where When When Where Who Why
    • 19. BLOGS FOR BUSINESS Who What What Why Where When When Where Who Why
    • 20. BLOGS FOR BUSINESS Who What What Why Where When When Where Who Why
    • 21. BLOGS FOR BUSINESS Who What What Why Where When When Where Who Why
    • 22. BLOGS FOR BUSINESS Who What What Why Where When When Where Who Why
    • 23. BLOGS FOR BUSINESS Who What What Why Where When When Where Who Why
    • 24. BLOGS FOR BUSINESS Who What What Why Where When When Where Who Why •Start anytime
    • 25. BLOGS FOR BUSINESS Who What What Why Where When When Where Who Why •Start anytime •Write anytime
    • 26. BLOGS FOR BUSINESS Who What What Why Where When When Where Who Why •Start anytime •Write anytime •Update often
    • 27. BLOGS FOR BUSINESS Who What What Why Where When When Where Who Why •Start anytime •Write anytime •Update often •Promote your writing
    • 28. BLOGS FOR BUSINESS Who What What Why Where When When Where Who Why •Start anytime •Write anytime •Update often •Promote your writing
    • 29. BLOGS FOR BUSINESS Who What What Why Where When When Where Who Why
    • 30. BLOGS FOR BUSINESS Who What What Why Where When When Where Who Why
    • 31. BLOGS FOR BUSINESS Who What What Why Where When When Where Who Why
    • 32. BLOGS FOR BUSINESS Who What What Why Where When When Where Who Why
    • 33. BLOGS FOR BUSINESS Who What What Why Where When When Where Who Why
    • 34. BLOGS FOR BUSINESS Who What What Why Where When When Where Who Why YourSite.com/Blog
    • 35. BLOGS FOR BUSINESS Who What What Why Where When When Where Who Why
    • 36. BLOGS FOR BUSINESS Who What What Why Where When When Where Who Why •Free •Online-based •Owned by Google •http://YourSite.Blogspot.com
    • 37. BLOGS FOR BUSINESS Who What What Why Where When When Where Who Why •Free •Online-based •Owned by Google •http://YourSite.Blogspot.com
    • 38. BLOGS FOR BUSINESS Who What What Why Where When When Where Who Why •Free •Online-based •Owned by Google •http://YourSite.Blogspot.com •Free •Online-based •Powering 10 million + counting •http://YourSite.WordPress.com
    • 39. BLOGS FOR BUSINESS Who What What Why Where When When Where Who Why •Free •Online-based •Powering 10 million + counting •http://YourSite.WordPress.com
    • 40. BLOGS FOR BUSINESS Who What What Why Where When When Where Who Why •Free •Online-based •Powering 10 million + counting •http://YourSite.WordPress.com WordPress.org •80-90% of SEO is covered •You control 100% •Endless theme & design possibilities •Plugins •Advertising
    • 41. BLOGS FOR BUSINESS Who What Who What Why Where When Where When Where Who Why Why It's easy to see the associated risks of a life-logging device. From stalkers to identity theft, recording such information (and to unlock its true value, posting it online) makes us vulnerable to all manner of bad actors. But what about the cost of not sharing? In the online realm, that might mean you simply don't exist. Pete Cashmore of Mashable on CNN.com
    • 42. BLOGS FOR BUSINESS Who What Who What Why Where When Where When Where Who Why Why •Google Search yourself, are you the top result?
    • 43. BLOGS FOR BUSINESS Who What Who What Why Where When Where When Where Who Why Why •Google Search yourself, are you the top result? Website Wiki Twitter Outside Site
    • 44. BLOGS FOR BUSINESS Who What Who What Why Where When Where When Where Who Why Why •Have an online presence to share your company’s message with a wider audience
    • 45. BLOGS FOR BUSINESS Who What Who What Why Where When Where When Where Who Why Why •Have an online presence to share your company’s message with a wider audience
    • 46. BLOGS FOR BUSINESS Who What Who What Why Where When Where When Where Who Why Why •Have an online presence to share your company’s message with a wider audience
    • 47. BLOGS FOR BUSINESS Who What Who What Why Where When Where When Where Who Why Why •Have an online presence to share your company’s message with a wider audience
    • 48. BLOGS FOR BUSINESS Who What Who What Why Where When Where When Where Who Why Why •Use your online presence for customer service and support
    • 49. BLOGS FOR BUSINESS Who What Who What Why Where When Where When Where Who Why Why •Your blog is your home base that can reach out across multiple networks Users: 300 million
    • 50. BLOGS FOR BUSINESS Who What Who What Why Where When Where When Where Who Why Why •Your blog is your home base that can reach out across multiple networks Users: 10 million
    • 51. BLOGS FOR BUSINESS Who What Who What Why Where When Where When Where Who Why Why •Your blog is your home base that can reach out across multiple networks Users: 100 million
    • 52. BLOGS FOR BUSINESS Who What Who What Why Where When Where When Where Who Why Why •Your blog is your home base that can reach out across multiple networks... and reel people back in Users: 300 million
    • 53. REBECCA BOLLWITT @Miss604 @sixty4media Miss604.com/contact sixty4media.com/contact