1. Crisis Management lab
Panteion University
Advertising & Public Relations LAB
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4. • Period: 20 March – 29 March
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5. • Period: 20 March – 29 March
• The Turkish newspaper “SABAH” covered the
issue of Cyprus crisis and the developments
after the “NO” by Greek-Cypriots to the bank
deposit tax ,asked from Eurogroup.
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6. • Many articles
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7. • Many articles
• Plenty of statements
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8. • Many articles
• Plenty of statements
• Full reportage
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9. • The diction
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10. • The diction
• Critical
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11. • The diction
• Critical
• Offensive
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12. • The diction
• Critical
• Offensive
• Prococative
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13. • The diction
• Critical
• Offensive
• Provocative
• Ironic
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14. • The diction
• Disapproving
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15. • The diction
• Disapproving
• Negative commentary
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16. • The diction
• Disapproving
• Negative commentary
• Blaming notes
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17. • Greek-Cypriot said “no” to the EU and IFM”
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18. IFM”
• Greek-Cypriot said “no” to the EU and IFM”
Cyprus unanimously rejected the tax measures
in deposits for the 10 billion euro rescue
package that will come from EU and IFM.
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19. The question mark is whether the attitude is
influenced by Russian President Putin.(The
Russian if it validates the package would lose 2
billion of their deposits.)
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20. The question mark is whether the attitude is
influenced by Russian President Putin.(The
Russian if it validates the package would lose 2
billion of their deposits.)
The people before the vote ,protest outside
the Parliament building and protesters took
down the flag from the German Embassy.
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21. “Fear of Lehman in Europe”
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22. “Fear of Lehman in Europe”
• Turkey likens the situation to the collapse of
Lehman bank in USA.
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23. “Fear of Lehman in Europe”
• Turkey likens the situation to the collapse of
Lehman bank in USA.
• For how long the banks will be closed?
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25. “As southern Cyprus sinks, northern Cyprus’
economy is rising”
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26. “As southern Cyprus sinks, northern Cyprus’
economy is rising”
• As long as the Greek Cypriot parliament
refuses to accept bailout plan, Southern
Cyprus will literally collapse.
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27. • Unlike Greek Cyprus, northern Cyprus is
secure and stable. There is an environment of
security and stability ,contrary to the situation
in Greek Cyprus, there have been a number of
improvements in the real economy, banking
sector and the financial arena.
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28. “7 billion dollar big game in the Mediterranean”
•The atmosphere in the
eastern Mediterranean is
tense because of undersea
Cyprus Research
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29. “7 billion dollar big game in the Mediterranean”
•The atmosphere in the
eastern Mediterranean is
tense because of
undersea Cyprus research
•In the area are gas
reserves 7 trillions dollars.
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30. “Dog fight in Mediterranean”
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31. • It is an opportunity for Turkey to exploit
wealth sources amid crisis.
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32. • It is an opportunity for Turkey to exploit
wealth sources amid crisis.
• Objective of Turkish frigates is to ensure
freedom of navigation in international waters
of the Mediterranean.
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33. • It is an opportunity for Turkey to exploit
wealth sources amid crisis.
• Objective of Turkish frigates is to ensure
freedom of navigation in international waters
of the Mediterranean.
• Turkey will apply similar policy to that applied
in Greece to the Aegean.
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34. “A two-state solution may be on board for
Cyprus”
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35. “A two-state solution may be on board for
Cyprus”
• Turkey after 30 years ,take position on a two-
state solution.
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36. “A two-state solution may be on board for
Cyprus”
• Turkey after 30 years ,take position on a two-
state solution.
• Natural resources should be owned in united
Cyprus. Turkey must also have profits from
natural gas.
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37. • In case of not being a correct sharing of
natural gas profits ,Turkey will take place over
the “dichotomy” of Cyprus ,according to
Ahmet Ntavoutoglou statement.
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38. • Total articles on 20 March: 5
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39. • Total articles on 20 March: 5
• Titles:
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40. • Total articles on 20 March: 5
• Titles:
“Cyprus bailout problem not yet over”
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41. • Total articles on 20 March: 5
• Titles:
“Cyprus bailout problem not yet over”
“Turkish Cyprus on alert over southern cash
flows”
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42. • Total articles on 20 March: 5
• Titles:
“Cyprus bailout problem not yet over”
“Turkish Cyprus on alert over southern cash
flows”
“Russia warns EU about Greek Cyprus bank
fall”
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43. “Greek Cyprus throws bailout into
disarray, seeks Russian help”
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44. “Greek Cyprus throws bailout into
disarray, seeks Russian help”
“Greek Cypriot government to present plan B”
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45. • 1 article by well – known journalist
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46. Yusuf Kanli
Journalist and
columnist. Former
editor of Hurriyet
(Turkish) Daily News
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47. • 1 article by well – known journalist
• 4 correspondences from news agencies
( Reuters Brussels & Nicosia, Anatolia, Agence
France Presse)
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48. • Article
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49. • Article
mostly subjective
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50. • Article
mostly subjective
narrative beginning
“moments after a Greek Cypriot mob entered the garden
of the Federal German Embassy in the Greek Cypriot
quarter of Nicosia and stole the German flag. Greek
Cypriot police intervened, the mob was dispersed and the
recovered flag was presented back to
the German embassy. ”
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51. • Article
mostly subjective
narrative beginning
partly informative
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52. • Article
mostly subjective
narrative beginning
partly informative
ironic & caustic characteristics
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53. • rhetorical questions
“Was it not because of such intimate affairs
between Greek Cypriots and Russians that news of
the Cyprus bailout plan and the “stability levy”
created more nervousness in Russian stocks than
elsewhere, including Cyprus? ”
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54. • News Agencies: Reuters
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55. • News Agencies: Reuters
objective
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56. • News Agencies: Reuters
objective
informative
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57. • News Agencies: Reuters
objective
informative
plenty of statements
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58. • News Agencies: Reuters
objective
informative
plenty of statements
By politicians
The bank deposit tax “seems similar to forceful
expropriation”, Vladimir Chizhov told reporters in Brussels
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59. • News Agencies: Reuters
objective
informative
plenty of statements
By politicians by the Archbishop
"The entire wealth of the Church is at the
disposal of the country ... so that we can stand on our own
two feet and not on those of foreigners,"
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60. • Statistics & financial data
“the tax measure was a one-off for a country that
accounts for just 0.2 percent of Europe's output”
“they would be taxed on their savings to raise 5.8
billion euros in exchange for the bailout”
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61. • Statistics & financial data
• Many references to Cyprus president
Anastasiades
“President Nicos Anastasiades”
“Anastasiades spoke with Russian President”
“Anastasiades may also speak”
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62. • News Agencies: Agence France Press
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63. • News Agencies: Agence France Press
Data reportage from Cyprus state television and
Cyprus news agency
“The CNA news agency said…”
“State television said…”
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64. • News Agencies: Agence France Press
Data reportage from Cyprus state television and
Cyprus news agency
Statements by unnamed government sources
“Unnamed government sources quoted by the CNA
said the rescue plan included the creation of a
"structural investment fund”
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65. • News Agencies: Agence France Press
Data reportage from Cyprus state television and
Cyprus news agency
Statements by unnamed government sources
Statements by politicians
“A decision on a Cyprus rescue must be made on
March 21 at the latest," CNA quoted Anastasiades”
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66. • Data reportage from Cyprus state television
and Cyprus news agency
• Statements by unnamed government sources
• Statements by politicians
• Lack of journalistic reportage
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67. • News Agencies: Anatolia
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68. • News Agencies: Anatolia
• One major statement by Nothern Cyprus
Banks Chairman
“Northern Cyprus Banks Association (KKBB) Chairman
Yunus Rahmioğlu said yesterday… ”
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69. • News Agencies: Anatolia
• One major statement by Nothern Cyprus
Banks Chairman
• Repeated words and meanings
“money laundering”
“check the origin of the money”
‘’the origin of the deposits”
“ illicit money “
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70. • News Agencies: Anatolia
• One major statement by Nothern Cyprus
Banks Chairman
• Repeated words and meanings
• Directed
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71. • News Agencies: Anatolia
• One major statement by Nothern Cyprus
Banks Chairman
• Repeated words and meanings
• Directed
• Subjective
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72. • Informative only in 3 lines at the end
“In the 10-billion-euro bailout accord agreed to on
March 16 with the EU, the International Monetary
Fund and the European Central Bank, Greek Cyprus
accepted a levy of 6.75 percent on accounts up to
100,000 euros and 9.9 percent thereafter.”
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73. • Total articles on March 19th-20th : 23
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74. • Total articles on March 19th-20th: 23
• *subscription required to read the whole
articles
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75. • Very caustic
“It’s always touchy, in the context of Cyprus, to
mention turkey”
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77. • Comment the happenings
“Head of Orthodox Church offers to bail out Cyprus”
“Cyprus rejects bailout terms and looks to Russia for
help”
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79. • ‘’Now the ones in the Cypriot Parliament have
refused to vote for Christmas, vetoing an
EU rescue package that would have seen €5.8 billion
seized from the island’s bank accounts, all roads lead
to Russia, whose nationals hold some €24 billion in
the Cypriot banking system.’’
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80. • ‘’Not one Cypriot MP endorsed the emergency
measure, despite four days of frantic
negotiations to soften the bank tax that would
have…’’
• ‘’Cyprus set itself on collision course with the rest
of the eurozone tonight when not one MP voted
for the tax on bank deposits that its President
agreed in Brussels just four days ago.’’
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81. • ‘’ The flight is a contingency measure to allow
the 3,000 UK service people posted on the
island to continue normal life as the crisis
that has parallyzed the country’s banking
system continues to deepen.’’
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82. • Aggressive
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83. • Aggressive
• Ironic
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84. Writer: Ian kIng
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85. • Total articles 20 March : 27
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86. • Total articles 20 March : 27
Τitles :
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87. • Total articles 20 March : 27
Τitles :
“Russia & Cyprus in last ditch talks to find way
out of bank levy deadlock”
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88. • Total articles 20 March : 27
Τitles :
“Russia & Cyprus in last ditch talks to find way
out of bank levy deadlock”
“Cyprus rejects bailout deal leaving eurozone
facing fresh crisis”
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89. • Total articles 20 March : 27
Τitles :
“Russia & Cyprus in last ditch talks to find way
out of bank levy deadlock”
“Cyprus rejects bailout deal leaving eurozone
facing fresh crisis”
“In Cyprus a sense of anger and betrayal is
everywhere”
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90. • Total articles 20 March : 27
Τitles :
“Russia & Cyprus in last ditch talks to find way out
of bank levy deadlock”
“Cyprus rejects bailout deal leaving eurozone facing
fresh crisis”
“In Cyprus a sense of anger and betrayal is
everywhere”
“Can the US trust the EU after the Cyprus debacle?”
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91. • Extended articles
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92. • Extended articles
• Informative
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93. • Extended articles
• Informative
• Analytical
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95. • Illustrative
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96. • Illustrative
• Documented (datas, videos, photos
quotes, numbers)
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97. • Emphasize on relation between Cyprus &
Russia
“The carefully nurtured financial ties between
Russia and Cyprus were close to snapping on
Tuesday night”
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98. • Emotional
“Cyprus has just 24 hours to find a solution to its funding
gap before its night, which failed to support a hastily
renegotiated change to the original deal”
“Watching the drama unfolding in Cyprus over the last
few days has been anything if not surreal”
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99. • Adjectives and often words:
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100. • Adjectives and often words:
• Emergency
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101. • Adjectives and often words:
• Emergency
• Crisis
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102. • Adjectives and often words:
• Emergency
• Crisis
• Bailout
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103. • Adjectives and often words:
• Emergency
• Crisis
• Bailout
• Plan B
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104. • Adjectives and often words:
• Emergency
• Crisis
• Bailout
• Plan B
• Drama/Dramatic
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105. • Adjectives and often words:
• Emergency
• Crisis
• Bailout
• Plan B
• Drama/Dramatic
• Uncertain
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106. • Adjectives and often words:
• Emergency
• Crisis
• Bailout
• Plan B
• Drama/Dramatic
• Uncertain
• Fear
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107. • Adjectives and often words:
• Emergency
• Crisis
• Bailout
• Plan B
• Drama/Dramatic
• Uncertain
• Fear
• Disaster
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108. • Show the wordwide impact
“it remains uncertain how the rejection will
affect Cyprus and the wider eurozone”
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109. • Critical & Negatively disposed
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112. • Snide comments
“In addition, Cyprus has recently discovered enough
gas reserves to sustain the country's energy needs for
over two centuries. Some believe the battle over
rights for these reserves is really at the centre of the
EU-Russia standoff.”
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113. • Show the rage
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115. • UK position
“Cyprus's problems bear no relation to
austerity in the UK”
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116. • George Osborne moves & statements
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119. • Greek correspondents
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120. • Alex Andreou
Greek-born, Alex
Andreou has a
background in law and
economics. He runs the
Sturdy Beggars Theatre
Company and blogs at
Sturdyblog.
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121. • Nikos Chrysoloras
EU correspondent for
the Greek daily
Kathimerini, based in
Brussels
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122. Thank you for your time
Alexou Mirella
Alevropoulou Alexia
Dimitrakopoulou Aikaterini
Papantonopoulos Giannis
Pappa Stella
Mania Xenou, Instructor, CEO at Reliant Communications
Betty Tsakarestou, Assistant Professor, Head of Adv. & PR Lab
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