While the entire world is getting hooked to the trend of digital learning due to the tremendous benefits that it offers, there are a few countries that take the cake in being most active in its adoption.

1. MAGIC MARKS – POISSON’S
RATIO
How India is Poised for a Booming e-
Learning Industry
Posted: October 5, 2015 in digital learning, E-Learning, education, elearning
Tags: b.tech study material, civil engineering video lectures, Digital Learning, Digital
Learning in India, Digital Learning solution, e learning engineering courses,
engineering video lectures
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DIGITAL LEARNING SOLUTION | MAGICMARKSMagicMarks offers advanced digital learning platform for Engineering study in India
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2. While the entire world is getting hooked to the trend of digital learning due to the tremendous benefits
that it offers, there are a few countries that take the cake in being most active in its adoption. According
to the website e learning industry.com, India’s growth rate in self-paced e-Learning is 55% followed by
China at 52%.
There are various factors that contribute to India’s active adoption of e-Learning as a new mode of
delivering education.
Huge student base: It is well known that India is the second most populous country in the world and is
soon poised to overtake China and appear as the number one on population. Accordingly, the country
churns out a record number of students each year that form the potential audience for digital learning.
Primarily in the space of technical education like engineering, India has thousands of colleges and
technical institutions that even run across small cities and towns. This creates a massive captive audience
for engineering e-Learning solutions catering to programs like B.Tech and M.Tech via their video lectures
and online study material.
Robust IT infrastructure: India is among the foremost countries in the world when it comes to adopting
the best of information technology. The country’s IT infrastructure is among the finest in the world.
Hardware costs are competitive and there is deep penetration of services like 3G and broadband. These
amenities set a robust base for the development and success of digital learning and online education.
Booming economy: This works in two ways. One, the booming industry and economy creates a massive
demand for B.Tech and post-grad engineers. This creates an indirect demand for online learning portals
catering to B.Tech and related study material.
Second, more business means more demand for corporate learning that also could be in the form of digital
learning. Even currently, Indian companies are massive consumers for e-Learning content and there is a
proliferation of vendors catering to this demand.
Rapid urbanization: Towns and cities are expanding and students are getting global exposure. This is
the perfect setting base for acceptance of digital learning solution as a tool and evolving platform. As
the youth move from smaller town to cities, they need a skill upgrade that often comes in the form of
digital learning.
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3. Among the most promising players in digital learning, Magicmarks.in offers learning solutions for students
studying engineering in Indian colleges and universities. These solutions are entirely visual powered with
2-D animations, amazing imagery and an English voice over to help students learn easily.
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