LumoLink is an interactive agency located in Northern Finland. Our focus is on web development and online marketing. We create web-based solutions for our clients and help them market them. LumoLink’s slogan is ”Web solutions that work.” We want to create solutions that bring results.

1. General presentation - 6.10.2011

2. About us

3. Company overview
• Founded in 2010
• Located in Oulu city center
• Expertise
- Online marketing
- Web development
• Clients in
- Finland
- Russia
- North America

4. Mission
Help businesses be more
successful online

5. Services
Web development
Online marketing Training

6. People

7. We know technology
Our technology stack

8. Online marketing
• Search engine optimization • Online marketing in Russia
- Internal optimization - Yandex direct
- Link building strategy - VKontakte.ru
• Social media • Landing page optimizing
- Social media integration • Pay per click
- Social media strategy - AdWords
• Traffic and conversion analysis - Social networks
- Facebook
- LinkedIn

9. Training
• Public speaking - Online marketing
strategy
- Seminars
- Conversion and traffic
- Workshops analysis
- Corporate events - Doing business online in
Russia
• Training
- Search engine
- Search Engine optimization in Russia
Optimization
- Social networks in
- Social media Russia

10. ValoStartup
We organize yearly event for Internet startups. More info at : www.valostartup.com

11. ValoStartup video
podcast
In our podcast we highlight cool Internet startups in Baltic region
More info: http://www.valostartup.com/podcast/

12. Project spotlights

13. Project spotlight: Unix-
Tutorials
• Category
- Search engine
optimization
• Client
- Internal project
• URL
- www.unix-tutorials.com

14. Project spotlight: Unix-
Tutorials
• Created in 2 weekends
• Statistics for past 6 month
- Over 100 000 visitors
- Visitors from 204 countries
- 71,91% of traffic from search engines
• Marketing budget: 0€

15. Project spotlight: Jongla
• Category
- Web social service
• Client
- Jongla Oy
• URL
- www.jongla.com

16. Project spotlight: Jongla
portal
• Custom made platform
• Made to scale to hundreds of
thousands of visitors
• Technology used: Python, Django,
jQuery, HTML5, jQuery Mobile

17. Project spotlight: Anton &
Nina
• Category
- Search engine optimization
for an e-commerce site
• Client
- Antoniina Oy
• URL
- www.antonnina.com

18. Project spotlight: Anton &
Nina
- Total revenue increase +145,87%
- Total conversion rate increase +197,31%
- Revenue increase from search engines +264,23%
- Increase in organic search engine traffic +27,74%
- Conversion rate increase for search engine traffic
+196.61%
- Total increase in visits +25,81%
Definition: Conversion rate is percentage of clicks that result in a commissionable activity (sale or lead)

19. Project spotlight: UBI Web
App
• Category
- Custom web application
• Client
- Oulu city

20. Project spotlight: UBI Web
App
- Custom web application designed for street UBI displays
- Fetches latest news from 65 Degrees North and adapts them
for UBI displays
- Adapting content to work with touch screen interface
- Google Analytics integration

21. Project spotlight: 65 Degrees
North
• Category
- Optimizing the site for
mobile devices
• Client
- 65 Degrees North / City of
Oulu
• URL
- www.65degreesnorth.com

22. Project spotlight: 65 Degrees North
- Brings 65 Degrees North’s content to mobile devices
- Works on iOS based devices (iPhone, iPad, iPod), Android,
Palm

23. OpenSource strategy
To be a true OpenSource company that
supports and contributes to the ecosystem

24. OpenSource projects: WP-
Twitter
• Displays relevant
Twitter statistics right
in the admin panel
• Wordpress plugin
• License: GPL
• Source available
• Status: Alpha

25. OpenSource projects:
Mootools-UI
• Project with the purpose of increasing the appeal of
MooTools as a web application front-end platform by
providing high-quality key components for state-of-the-
art web development.
• Developed together with Robert Stjärnström from
Cascade Creative Media
• Mootools based plugin
• License: GPL
• Source available
• Status: Alpha

26. Our clients

27. Challenge us to come up
with a marketing idea for
your organization!

28. Contact us
• Located in the heart
of Oulu
- Isokatu 28 as. 4, 90100
Oulu
• Contact:
- Artem Daniliants
- Mobile: +358504044299
- Email: info@lumolink.com