Monetizing Museum Websites

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Presentation given at the California Association of Museums (CAM) 2009 in San Francisco featuring online revenue generation strategies, what museums need to learn about monetizing websites and where to look for strategies.

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Monetizing Museum Websites Allyson Lazar [email_address] February 27, 2009 California Association of Museums

Museums Need to Learn the Process of Monetization ,[object Object],[object Object],[object Object]

Museums Need to Learn how to Address Specific Website Issues ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Where to Look for Strategies ,[object Object],[object Object],[object Object],[object Object],[object Object]

SEO Standards and Practices ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

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ePhilanthropy Standards and Practices ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Museum/Nonprofit Standards and Practices ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Other Websites ,[object Object],[object Object],[object Object],[object Object],[object Object]

FaceBook and Visitor Experience ,[object Object],[object Object],[object Object],[object Object]

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