Ch02 Idea Venture

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Ch02 Idea Venture

  1. 1. Ideas and Starting the Venture Arry Akhmad Arman School of Electrical Engineering and Informatics Institut Teknologi Bandung, Indonesia Email: arman@kupalima.com Website: http://www.kupalima.com Blog: http://kupalima.wordpress.com Award: DAAD‐Fraunhofer Technopreneur Award 2004 Last update: October 2008 Arry Akhmad Arman | School of Electrical Engineering and Informatics ITB | 2008
  2. 2. Where do ideas come from? • Your experience/background • Things you like to do • Things you’re good at you re • Your current company • Peers and friends • Brainstorming Arry Akhmad Arman | School of Electrical Engineering and Informatics ITB | 2008
  3. 3. Arry Akhmad Arman | School of Electrical Engineering and Informatics ITB | 2008
  4. 4. How to check your idea? y • Does it solve a problem? • Do people value it? (gain) • Does it – save money? – improve q p quality? y – make things better? – improve convenience? – provide entertainment? – is it enough of a change? Arry Akhmad Arman | School of Electrical Engineering and Informatics ITB | 2008
  5. 5. Evaluating the idea g • Do you have experience? – Worked for a company in the industry? – Been a customer? – A serious hobby? – Management experience • Is it a business (can you make a profit)? • Can you get it funded? Will people invest? • Amount of money needed to fund Arry Akhmad Arman | School of Electrical Engineering and Informatics ITB | 2008
  6. 6. Risk Factors! Mana- gement Risk Market Financial Risk Risk Risk Factors •Funding •Profits Product Risk Custome Product r Risk Risk Arry Akhmad Arman | School of Electrical Engineering and Informatics ITB | 2008
  7. 7. Some good past ideas! g p • Pet GPS system • Note taking service • Privacy debit card • Online university used text books • Senior citizen internet training • Boat washing • Well drilling soft are software • Beading store Arry Akhmad Arman | School of Electrical Engineering and Informatics ITB | 2008
  8. 8. Some good past ideas! [2] g p [ ] • Amanda Brownies kukus • T‐shirt C59 • J co J’co donut • Layanan cetak digital Arry Akhmad Arman | School of Electrical Engineering and Informatics ITB | 2008
  9. 9. And some not-too-good ones g • Telecom address book service • Integrated DVD, MP3, etc music device • African‐American hair products • Nation‐wide computer service Arry Akhmad Arman | School of Electrical Engineering and Informatics ITB | 2008
  10. 10. Myth y Sell the way people are used to buying Success story: Dell, E-Commerce, Ebay Arry Akhmad Arman | School of Electrical Engineering and Informatics ITB | 2008
  11. 11. Starting the Venture g People Relation Money -ship Staring Account -ing ing the Idea Venture Market Legal Stock Arry Akhmad Arman | School of Electrical Engineering and Informatics ITB | 2008
  12. 12. Starting the Venture: People g p People Relation -ship Money • expertise ti Staring • shared values Account t e the Idea • complementary l -ing ing Venture skills Market k Legal l Stock Arry Akhmad Arman | School of Electrical Engineering and Informatics ITB | 2008
  13. 13. Starting the Venture: Money People Relation -ship Money • Uses of funds Staring • Sources of funds Account the Idea -ing Venture • Biz plan • Presentation Market Legal Stock Arry Akhmad Arman | School of Electrical Engineering and Informatics ITB | 2008
  14. 14. Starting the Venture: Idea People Relation -ship Money • written Staring • mini market Account -ing the Venture Idea research Market Legal Stock Arry Akhmad Arman | School of Electrical Engineering and Informatics ITB | 2008
  15. 15. Starting the Venture: Legal People • Incorporation Relation -ship Money • Shareholders agreement Staring • Name Account the Idea -ing Venture • Board of directors, officers • Act as a “real” Market Legal company Stock Arry Akhmad Arman | School of Electrical Engineering and Informatics ITB | 2008
  16. 16. Starting the Venture: Stock/Ownership k/ h People Relation -ship Money Account Staring the Idea • Stock or Ownership -ing Venture Market Legal Stock Arry Akhmad Arman | School of Electrical Engineering and Informatics ITB | 2008
  17. 17. Starting the Venture: Market People • Bi cards, l tt h d Biz d letterhead Relation -ship Money • Market assessment Account Staring • Some idea of the Idea -ing Venture value/price Market Legal Stock Arry Akhmad Arman | School of Electrical Engineering and Informatics ITB | 2008
  18. 18. Starting the Venture: Accounting People Relation Money • Some bookkeeping -ship • Tax ID, file taxes • Expenses Staring Account -ing the Idea • Bank account Venture Market Legal Stock Arry Akhmad Arman | School of Electrical Engineering and Informatics ITB | 2008
  19. 19. Starting the Venture: Relationship People Relation -ship Money • Lawyer • Accountant Staring • Bank Account the Idea -ing Venture • Advisors • Board of directors Market Legal Stock Arry Akhmad Arman | School of Electrical Engineering and Informatics ITB | 2008
  20. 20. Thank you y THIS SLIDES CAN BE DOWNLOADED IN http://www.slideshare.net/kupalima Stanford University, San-Francisco, 2001 Comparative Study For Software Industry Development in Indonesia Arry Akhmad Arman | School of Electrical Engineering and Informatics ITB | 2008

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