Personal Information
Organization / Workplace
Edinburgh, United Kingdom United Kingdom
Occupation
Head of Digital Strategy at The Union
Website
katebordwell.wordpress.com
About
Versatile, creative and experienced strategist.
I think about how everything fits together. Understanding the business problem and the audience to develop strategy for products and campaigns.
Tags
creativity
strategic planning
thinking
ideas
brand
equator
smw
insights
where do good ideas come from?
social media week
social media strategy
eqtr
smwgla
strategy
strategic process
digital
creative
marketing and advertising
marketing brief
creative brief
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Presentations
(3)Likes
(46)Snook Methods | From user testing to digital prototyping
Snook
•
8 years ago
The Self Service Economy
Steven Van Belleghem
•
10 years ago
Why User Experience Matters | By UX Professionals from Centerline Digital
Centerline Digital
•
9 years ago
Introduction to UX Design
Bill Tribble
•
8 years ago
How I learned to stop worrying about the brand
Gareth Kay
•
7 years ago
Cannes 2013 v4
Adrian Ho
•
10 years ago
21st Century Strategy
Clay Parker Jones
•
8 years ago
Types of digital brief
Peter van Lanschot
•
10 years ago
You can’t break down silos, but you can connect them
Christiaan Lustig
•
9 years ago
Perfect Starts: How to Get the Right Traffic with a Content Audit
Michael King
•
8 years ago
Email Strategy, Design and User Experience: Keys to Success
Intelligent_ly
•
10 years ago
The People to Source Code Relationship : a Google Firestarters Provocation
Ian Fitzpatrick
•
9 years ago
Digital Strategy Toolbox 2014
Julian Cole
•
9 years ago
Modern Branding
Zeus Jones
•
15 years ago
Services and Stories - why marketing and product innovation need to play nice
Andy Whitlock
•
9 years ago
Relationship between planning and creative departments in advertising agencies
Bruno Araldi
•
13 years ago
Strategic Planning In Advertising
Griffin Farley
•
14 years ago
How To Do Propagation Planning
Griffin Farley
•
13 years ago
Lessons in Propagation Planning 2009
Griffin Farley
•
14 years ago
Building an agency fit for the multi-screen world 2012
tomchapman
•
10 years ago
Digital Strategy Toolbox
Julian Cole
•
11 years ago
Planning for Content Governance
Rick Allen
•
11 years ago
The Future of Marketing: Make Things People Want or Make People Want Things?
John V Willshire
•
11 years ago
Presentations from IPA Modern Briefing from 3rd July 2012
The_IPA
•
11 years ago
Planner Gone Rogue: APG Singapore Talk
Heather LeFevre
•
11 years ago
Design Principles: The Philosophy of UX
Whitney Hess
•
12 years ago
10 Most Common Misconceptions About User Experience Design
Whitney Hess
•
15 years ago
How to really make something
Made by Many
•
13 years ago
The Stories We Construct
Stephen Anderson
•
13 years ago
Personal Information
Organization / Workplace
Edinburgh, United Kingdom United Kingdom
Occupation
Head of Digital Strategy at The Union
Website
katebordwell.wordpress.com
About
Versatile, creative and experienced strategist.
I think about how everything fits together. Understanding the business problem and the audience to develop strategy for products and campaigns.
Tags
creativity
strategic planning
thinking
ideas
brand
equator
smw
insights
where do good ideas come from?
social media week
social media strategy
eqtr
smwgla
strategy
strategic process
digital
creative
marketing and advertising
marketing brief
creative brief
See more