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Innovation &
Strategy Design
International
Customer Service
Certification
Program Overview
International Certification
Customer Service

Innovation

& Strategy Design
Program Details.
This highly interactive certification program will allow you
to create safe, viable and innovative service strategies
that will put your organization at the next level ahead of
the competition.
You will increase your market share, increase your
customer retention with a higher net promoter score,
more frequent purchases while elevating customer loyalty
by creating more valuable propositions.

What will you learn.
The Skills developed in this
training will deliver to you
significant improvement by
incrementing your cognitive
awareness and enhancing
abilities in establishing
differences between
quality customer service
and exceptional
customer experience.
Questioning the paradigms
between business
administration versus service
strategy and overcome
the conflict.

You will have all necessary tools to transform your actual
business into a service brand organization, reducing
employee turn over and bringing more value to your
customers and your business.

Identify and Strategize on ideal
corporate pathways to become
customer centric.

Attendance is limited.
www.kayvalenzuela.com

Measure your market
vulnerability indicators.

Calculating customer wallet
profitability. Benchmarking
customer convenience.
How to develop on the spot
strategies based on high
quality interactions.
Learning key strategic variables
and how to apply the principles
that support them.
The real meaning of innovation.
The law of diffusion
of innovation.
Resistance variables and
contingency plans.
Communicating a successful
and consistent service message
across every channel of your
organization.
Ensure High Quality
Customer Experience
and Employee Execution
Who should attend.
This 24 Hour Certification Program (three consecutive 8
hours sessions), is ideal for individuals who manage people
or processes as well as those who have supervisory or
cross-functional management responsibilities in providing
high quality customer experiences.

About
International Customer
Service Association

Program Instructor.
Kay Valenzuela
President ICSA-LATAM - Worldwide Excellence Champion 2011
& 2012 for Service Quality Institute - Global Strategist Award on
2013 | International Speaker & Consultant |Author | Master Coach
on Customer Experience.

www.kayvalenzuela.com

The longest standing customer service association in the
United States and now across the world. Our training
courses deliver significant improvements in quality
customer service strategies that companies now value
about most.
Based on our focus to develop customer service
individuals as professional service providers,
we continuously support and engage in activities that
promote development, enhanced skills and recognition.
Our training courses intent to create systematic and
lasting transformation in organizations, helping them
become customer centric and increase their market share
through customer acquisition and retention.
International Custmer
Service Association
With highly qualified facilitators that will deliver engaging
sessions allowing the learning process to become discovery
sessions in a frame of very practical and comfortable
conversations whilst promoting the individual participation
and creativity expansion.
ICSA through Traincode™ representatives also offers
keynote speaking, on-site consulting, and executive team
development.
For more information please contact us: www.icsalatina.com
If you are ready to embrace a new service culture, involving
teams leaders and even the entire organization is essential.
You can also consider bringing in our certified professional
facilitators into your organization.
Please do ask about our other great programs on service
excellence for your entire organization.

Secure your seat today!

Traincode™2013© All Rights Reserved
www.kayvalenzuela.com - ICSALATINA.ORG

For more information please go to
www.icsalatina.org
www.kayvalenzuela.com

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International Certification Innovation Strategies in Customer Experience Design

  • 2. Program Overview International Certification Customer Service Innovation & Strategy Design Program Details. This highly interactive certification program will allow you to create safe, viable and innovative service strategies that will put your organization at the next level ahead of the competition. You will increase your market share, increase your customer retention with a higher net promoter score, more frequent purchases while elevating customer loyalty by creating more valuable propositions. What will you learn. The Skills developed in this training will deliver to you significant improvement by incrementing your cognitive awareness and enhancing abilities in establishing differences between quality customer service and exceptional customer experience. Questioning the paradigms between business administration versus service strategy and overcome the conflict. You will have all necessary tools to transform your actual business into a service brand organization, reducing employee turn over and bringing more value to your customers and your business. Identify and Strategize on ideal corporate pathways to become customer centric. Attendance is limited. www.kayvalenzuela.com Measure your market vulnerability indicators. Calculating customer wallet profitability. Benchmarking customer convenience. How to develop on the spot strategies based on high quality interactions. Learning key strategic variables and how to apply the principles that support them. The real meaning of innovation. The law of diffusion of innovation. Resistance variables and contingency plans. Communicating a successful and consistent service message across every channel of your organization.
  • 3. Ensure High Quality Customer Experience and Employee Execution Who should attend. This 24 Hour Certification Program (three consecutive 8 hours sessions), is ideal for individuals who manage people or processes as well as those who have supervisory or cross-functional management responsibilities in providing high quality customer experiences. About International Customer Service Association Program Instructor. Kay Valenzuela President ICSA-LATAM - Worldwide Excellence Champion 2011 & 2012 for Service Quality Institute - Global Strategist Award on 2013 | International Speaker & Consultant |Author | Master Coach on Customer Experience. www.kayvalenzuela.com The longest standing customer service association in the United States and now across the world. Our training courses deliver significant improvements in quality customer service strategies that companies now value about most. Based on our focus to develop customer service individuals as professional service providers, we continuously support and engage in activities that promote development, enhanced skills and recognition. Our training courses intent to create systematic and lasting transformation in organizations, helping them become customer centric and increase their market share through customer acquisition and retention.
  • 4. International Custmer Service Association With highly qualified facilitators that will deliver engaging sessions allowing the learning process to become discovery sessions in a frame of very practical and comfortable conversations whilst promoting the individual participation and creativity expansion. ICSA through Traincode™ representatives also offers keynote speaking, on-site consulting, and executive team development. For more information please contact us: www.icsalatina.com If you are ready to embrace a new service culture, involving teams leaders and even the entire organization is essential. You can also consider bringing in our certified professional facilitators into your organization. Please do ask about our other great programs on service excellence for your entire organization. Secure your seat today! Traincode™2013© All Rights Reserved www.kayvalenzuela.com - ICSALATINA.ORG For more information please go to www.icsalatina.org www.kayvalenzuela.com