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Onyx cloud & business opportunities deck v0.6

by Justin Souter on Jul 05, 2010

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My take on the importance of cloud computing and the related market opportunity. Less analyst numbers, more my take on what's next.

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My take on the importance of cloud computing and the related market opportunity. Less analyst numbers, more my take on what's next.

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Good evening everyone, my name is Justin SouterI worked at a European System Integrator called Fujitsu Services for nearly 10 yearsI now have my own consultancy business, offering advice in technology strategy, collaboration and information management (e.g. SharePoint) – with a specialism in Web 2.0 & social mediaRoss asked me to give you an introductionGiven the limited time slot, I would like to take any questions at the end, please.I imagine many issues will be resolved by the speakers who follow me.
Coase's LawIn the chapter The Perfect Storm, the authors give an overview of the economic effects of the kind of transactions Web 2.0 permits. According to the authors, Coase's Law (see Ronald Coase) governs the expansion of a business:A firm will tend to expand until the cost of organizing an extra transaction within the firm become equal to the costs of carrying out the same transaction on the open market.[6]However, because of the changing usage patterns of Internet technologies, the cost of transactions has dropped so significantly that the authors assert that the market is better described by an inversion of Coase's Law. That is:A firm will tend to expand until the cost of carrying out an extra transaction on the open market become equal to the costs of organizing the same transaction within the firm.[6]Thus, the authors think that with the costs of communicating dramatically dropping, firms who do not change their current structures will perish. Companies who utilize mass collaboration will dominate their respective markets.http://en.wikipedia.org/wiki/Wikinomics
Don’t want to spoil Ross’s thunder
Virtualisation exampleGovt. Dept. at which I worked for FSEach application went on a separate hardware box – we thought it crackersNow you can run more than one operating system on the same piece of hardware
Most of you will have many different applications, operating systems and hardware in your data centresSo, how do we get all of that working with cloud computing – internal as well as external?Hopefully tonight will help you understand this betterEphemeral – software is just computer code, but we associate the benefits of software usually through using a physical computer, or else having the application hosted on a real box in the server roomNow though, the server could be anywhereDifferent set of issues if things go wrong – how do you fix them?
Others joined the roster after I put this deck together
What will the stack of skills be to help the Customer make the most of the Cloud, and Cloud computing?
Like the example of Electricity used by Nicholas Carr is his book on Cloud computing, “The Big Switch”, perhaps the changes associated with Cloud computing are only just starting?
Like to make a quick plug for Thinking Digital “Thinking Digital is an annual conference where the world's greatest thinkers and innovators gather to inspire, to entertain, and to discuss the latest ideas and technologies.”13-15th May at the Sage Gateshead Connect North East security conference “The second CONNECT North East annual investment conference will provide a unique platform for young technology companies producing answers to some of Britain’s most pressing security problems. Nine companies will have the chance to pitch for between £250,000 and £1m of funding on the day.”Tuesday 28th April, Sedgefield

Onyx cloud & business opportunities deck v0.6 — Presentation Transcript

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Onyx cloud & business opportunities deck v0.6

by Justin Souter on Jul 05, 2010

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Onyx cloud & business opportunities deck v0.6 — Presentation Transcript