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5 Tried-and-True Strategies on Email Marketing
1. 5 Tried-and-True Strategies on Email Marketing
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Email marketing is still king. Up until
today, email marketing is still alive and
kicking. People, especially
businessman, thought that email
marketing isn’t as effective as it was
before because of the rise of social
networking sites, but believe me or
not, it is still as effective as it was
before, more effective even than you
thought.
There are still a lot of people who
uses this kind of strategy for online
marketing. It is still fast and easy.
Here are 5 tried-and-True email
marketing tactics that could help you
reach your online marketing goals.
1. Offer incentives.
If you want people to sign up for their email list, offer them incentives. It’s like a free taste you see on
Costco to try on their products, or a freebie whenever you buy something at a local store. Serve it as a free
gift to your new consumers. Who doesn’t want to receive a free gift right? Make your gifts as pleasant as
your products.
2. Use automation.
What’s good about email marketing is that you get the chance to use automation. Have email automated
campaigns running 24/7 and let them introduce new followers or members of your email list. Using this,
you have a chance to focus on other parts of your marketing strategies.
3. Create Strong Headlines.
Some emails are not opened because people are not interested to read the email. You have to be creative
enough for it to be very interesting and intriguing so that people would open the email and read it. Make
ways to enchant them with your convincing words to sign up for email list. Your content should be simple,
but at the same time informative and trustworthy.
4. Exclusive Content.
Make your email list feel important. Make them feel like VIP. Compared to people who did not apply to your
email list, create an exclusive content only for your email list. Make it different and specially dedicated to
your email list for them to feel special and important.
5. Never stop.
Don’t ever stop growing your email list. Just because you already have a pretty decent amount of people
2. on your email list doesn’t mean you have to stop. Continue inviting people so that your email list would
continue to grow and grow. The more people on your email list, the more everything would turn out best.
Email Marketing is definitely still king. Social networking sites is a good way to add traffic, but Email
Marketing is another. You could definitely do both to increase the number of traffic you get. The more
platforms you use, the more chances of success in the future.
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