Market Probe’s new e-Suite of reporting tools provides our customers with a suite of three Web-based reporting products which are all accessible via the Internet 24 hours a day, 7 days a week. Corresponding to different management levels and needs, each tool of e-Suite includes a rich set of easy-to-use reporting features and the ability to customize these solutions to fit an organization’s needs. Plus, they all take advantage of several existing programs including PowerPoint, Excel and Adobe so users can avoid the headaches and hassles of learning a completely new system.

1. The Evolution of Market Research
Market Probe’s e-Suite is certain to revolutionize the way everyone accesses and
engages market research
In the last ten years, the market research industry saw the transition from paper reports to PDF
reports, supplemented by interactive Web-based reports. Market Probe’s new e-Suite of reporting
tools provides our customers with a suite of three Web-based reporting products which are all
accessible via the Internet 24 hours a day, 7 days a week. With the business world moving at
lightning speed, e-Suite Web reports are now able to keep pace.
Each tool of e-Suite includes a rich set of easy-to-use reporting features and the ability to
customize these solutions to fit an organization’s needs. Plus, they all take advantage of several
existing programs including PowerPoint, Excel and Adobe so users can avoid the headaches and
hassles of learning a completely new system. Market Probe’s e-Suite is certain to revolutionize the
way everyone accesses and engages market research.

2. Executive Dashboard
instant access to critical metrics
Market Probe’s new e-Suite Executive
Dashboard - designed with the busy
executive in mind
Executive Dashboard is a very user-friendly
reporting system and is ideally suited for the
time-pressed executive, because it instantly
engages him or her and provides an at-a-glance
perspective that is easy to use and interpret. This
customizable customer feedback tool utilizes
dashboard technologies used regularly by
MasterCard, Cisco and the US Air Force.
Offering cutting-edge visual technology and
innovation through Adobe Flash, users can
customize many formats including:
● Speedometers
● Bar Charts
● Trend Lines
● Thermometers
Executive Dashboard has extreme interactive
abilities including:
● Hovering
● Synchronized Views
● Geographic Maps
● Ticker Tapes
Users can also focus on more detailed subject matter with a simple click
of the mouse.
This dynamic tool also has the unique capability to include non-survey
information, such as profitability and productivity figures, to provide a
broad overview of how a company is performing and how these factors
may be impacting its bottom line.
Another nice component of the Executive Dashboard is an authentication
feature, which limits user views so that upper management can see
different information than the managers who report to them, who may
only be permitted to access information that is relevant specifically
to them.
Executive Dashboard is the evolution of market research

3. Insight Manager
live portal for customer experience management
Market Probe’s new Insight Manager - the perfect tool for
mid-level management focused on customer experience
Insight Manager takes hard copy and PDF marketing tools to
a whole new level and has the ability to update standard
template reports in near real time. It is also ideally suited for
business-to-business studies.
Ideal for CEM programs, Insight Manager Web-based reports
cover a wide range of useful information including:
● High-level Corporate Summaries
● Respondent-level Data, including Verbatims
● Hot Alerts
Another excellent feature of this dynamic tool is that it can
support numerous users within a client organization and is
great for producing information that can be shared with
workers for operational improvement.
Like the Executive Dashboard, Insight Manager’s
authentication feature limits data views to match an
employee’s organizational scope.
Insight Manager is the evolution of market research

4. Cyber Analyst
data analysis tool for internal client support
Market Probe’s new e-Suite Cyber Analyst -
Developed specifically with the market
researcher in mind
Cyber Analyst allows researchers to dig deeper
to pursue other research agendas, with only a
few simple mouse clicks. What makes this
product so enticing is that it allows businesses to
customize their own analysis plans with a series
of interfaces that facilitate both breadth and
depth of analysis.
Features can include:
● Crosstabs
● Charting
● Key Driver Analysis
Market Probe’s powerful e-Suite Cyber Analyst
system also supports sample weighting and
allows for the exploration of open-ended
comments through keyword, phonetic or
synonym searches. Plus, all reports are
downloadable to native editable PowerPoint or
Excel formats that support sample weighting,
which greatly simplifies assembling management
decks.
Like the Executive Dashboard and Insight
Manager, Cyber Analyst’s authentication feature
limits data views to match an employee’s
organizational scope.
Cyber Analyst is the evolution of
market research

5. Market Probe World Headquarters
2655 North Mayfair Raod
Milwaukee, Wisconsin 53226, USA
T: +1.414.778.6000
F: +1.414.778.3730
info@marketprobe.com