Iris Coldibelli

Greater Detroit Area United States

Brand Strategy, Innovation & Global Strategy

Advertising / Marketing / PR

For over 15 years, I have being working in the communication universe, building up my multi-disciplinary pathway, falling in love with the media evolution and by the power that consumers are gaining to influence and transform the world. Moving amongst Creative and User Experience areas, my last years were dedicated to going deep on consumer behaviors and brands' needs inside the Strategic Planning Department. Thanks to this experience, I have acquired different skills from Strategic Brand Vision to Product Design, CRM & Analytics, Social Media Strategy, User Experience, Information Architecture, Communication Planning and Consumer Insights. My everyday motivation is to discover how to help ...