The Functional Innovation is an integrated approach to creative ideation and problem solving which incorporates aspects from several well-known ideation and problem solving techniques. FI developed out of a research study that involved analysing 30,000+ recent innovations and 10,000+ highly cited patents in order to identify common patterns and develop useful heuristics. In the 1960s, Swiss Physicist Fritz Zwicky developed the method of ‘Morphological Analysis’ for complex problems. Around the same time, Soviet Scientist Genrich Altshuller formulated a method for systematic problem solving after reviewing more than 40,000 patent abstracts. FI methodology includes elements derived from these two approaches. It has also been influenced by the ‘Design Thinking' process introduced by Herbert Simon and the ‘Creative Problem Solving’ method pioneered by Alex Osborn. The Functional Innovation™ Methodology is customized to the products, process and business model that will enable participants to systematically generate ideas towards achieving innovation objectives.

1. Cordially invites you for Lecture Meeting on
21st
May 2016, Saturday
Topic
Speakers
Dr. Arun Bhardwaj
Principal - Innovation Practice
Mr. V. Lokesh
Managing Director and Principal-Innovation and IP Practice
The lecture would be presided by
Mr. B. Kumaran
Champion Lecture Meeting SAEISS
Venue : Hotel Lemon Tree
72, Sardar Patel Road,
Guindy, Chennai
Time : 5:45 P.M to 7:00 P.M High Tea: 5:30 P.M
Mr. S. Sriraman Dr. E. Rajasekar Mr. T.R. Sathyanarayanan
Chairman, SAEISS Secretary, SAEISS Treasurer, SAEISS
Total seating capacity: 50. Admission by RSVP
For Registration contact: Mr. N. Swaminathan (9884758949) or Online Registration
http://www.saeiss.org/Lecturer_MeetList.asp or toptech@saeiss.org
Any Enquiry : N. Swaminathan, Assistant Manager , SAEINDIA Southern Section, Block-1, Modules 29 &
30, SIDCO Electronic Complex Thiru-Vi-Ka Industrial Estate, Guindy,Chennai 600032.
Website: www.saeiss.org, 044-42188651-52