1. INALINK ON INNOVATIVE
METHODS FOR
STRENGTHENING
PROFESSIONAL
ASSOCIATIONS
By Inalink

2.  As a service to professional associations,
Inalink offers its 20 years of experience in the
art of conversation. In today's world,
consumers are more than savvy to the latest
sales pitches; they are on high alert to detect
one. For this reason, Inalink trains its
communication professionals to converse with
association members so that the professionals
avoid coming across as scripted, aggressive,
or slightly detached. These professionals are
charged with listening to lapsed members first
and then providing helpful, relevant
information.

3.  Through this method, members often feel
informed and valued as opposed to
manipulated. Meanwhile, associations grow in
both value to their members and structural
strength. This tactic registers to all involved as
an outreach effort, not a sales pitch.

4.  Inalink partners with associations to increase
membership participation, regain lapsed
members, and develop new membership
programs and conferences. Its website is
found at www.Inalink.com.