With your blog being one of the most important components of inbound marketing, you'll need to optimize it for maximum results.

1. Discover 3 Easy Ways To Optimize Your Blog Content
By Yongzhen Tham
Most webmasters know the benefits of
blogging Singapore and how it positively
impacts Inbound Marketing*. It is the
most frequently updated module of a
website. The freshness of blog posts
means visitors perceive up-to-date
websites as more credible. Websites that
are updated regularly are also spidered
by search engines more often.
And the more blog content you write, the
more keywords and key phrases you get to fill up and publish. You will also
inadvertently create more internal and external links to related content. All these
elements help SEO, increase knowledge for the benefit of readers and aid
accessibility through search.
Here are 3 other ways to improve your blog content presentation.
1. Incorporate text with images
Incredibly long blog posts are the in-thing now, but for some readers it is difficult to
completely read a whole post due to short attention span or fatigue. Try incorporating
images into your blog posts. It is not only attractive by providing support to the
context, it also provides "visual breaks" so readers know they are starting afresh in a
new segment of the post. It becomes easier to read that way.
2. Click-to-share function
Adding social bookmarking buttons to your posts allows your visitors to easily share
your content with others on popular social media platforms such as Google+, Twitter,
Facebook, LinkedIn, etc. Your content will reach a wider audience and you will
garner more traffic, which is likely to result in greater leads and sales later on.
3. Include related posts

2. You can add related posts to a certain blog post to keep visitors engaged on your
site and increase their page-views-per-session. You can try the Contextly plugin,
which allows you to customise the look and layout of related posts, or manually
select and list out related posts.
* Inbound marketing is a form of digital marketing that involves SEO, Social Media,
blogging and landing pages to generate sales leads.