The document discusses the development of media technology related to music from the 15th century to present day. Key developments include the printing press in the 1440s which enabled mass production of printed materials like magazines and books; the phonograph, gramophone and records invented in 1877 which allowed recorded sound playback, making music more accessible; and the internet created in 1993 which gave consumers infinite information on artists and genres. Modern technologies like social media, mp3 players, and smartphones have further increased access to music videos and marketing, helping artists spread information and sell more records.

1. Development in media- related technology
Printingpress-
Inventedinthe 1440s – speedingupthe writingprocessof printing;creatingmassproductionof
printssuch as magazinesandbooks
Phonograph,gramophone andrecords-
Were all Inventedin1877 – the firstdevicescreatedforrecordingandreplayingsound.(Early
recordswere cylindrical,butflatdiskssoonreplacedthem) –allowingpeopletoreplymusicand
become more fluentwiththe favourite songs.Alsomusicbecame more accessible forsociety asa
whole,aslowerclassescouldnotaffordtopay to see new artistsandthe phonographwasa cheaper
formof hearingnewmusic.
Cinematograph-
Inventedinthe 1890s – people couldmatchvisualswithsoundwhichisveryentertaining.Appealing
to twosensesat once.
Radio-
Inventedin1900, firstbroadcast wasin 1906 – musicisnow presented –due to thisthe audience
can listentothe presenter’sopiniononmusicandtherefore thinkabouthow theyfeel andtheir
ownopiniononthe song. Influencingthe audienceandmakingthemfeel more involvedwiththe
music.
Television –
Inventedin1926 – enhancingvisualswithsoundandgivingthe audience more choice withwhat
theycan watch/listento.
Compactdisc (CD) –
The firstcommercial compactdisc was producedon 1982. The firstpopularmusiccd wasthe 1981
by ABBA
Internet–
Firstcreatedin1993 – the consumerscan now findoutan infinite amountof informationabout
artistsand musicgenreswhichweren’tasavailablebefore the internet.
Social media–
The firstrecognizable social mediasite wasknownassix degreesandcreatedin1997. In1999, the
firstbloggingsitesbecame popular.Facebookwasinventedin2004.
Mp3 –
Portable musichasbeenavailablesince the 80swithSonydrivingthe market.Inventedin1977,
Microsoftincorporatedmp3supportintoits windowsmediaplayer.In1998 the firstportable mp3
playersbeganappearing.
Since theneachsectorhas sky-rocketedindevelopment;allowingmusicvideosanddigipacksmore
accessible toconsumersthanever.Ican now watch the latestvideoonmyphone onthe train or
lookat a newalbumcoveron my laptopabroad.The developmenthasalsoallowedmarketingto

2. evolve makingiteasier–spreadingthe informationof artistsandtheirworkfasterandmore
cheaply.Therefore,allowingthe artisttobecome more popularandsell more records.