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1. 8 Cause Why Your Website Can Be Penalized By Google?
There is no doubt that Google is very concious about its users. Google wants to provide unique
content and accurate information to them. It has made several algorithms which is necessary for
every webmaster to follow. If you do not follow these algorithms than definitely, website will hit
with a penality.
What Are The Types Of Google Penalites?
1. Manual penality : Webmasters can easily identify their manual penality. Google send a message
for manual penality in Google Webmasters account. This type of penality occurs when Google’s
spam algorithm is flagged by something related to your website and Google decide to apply a
manual penality on website rankings.
2. Algorithmic penality : This type of penality occurs when google update its algorithms. The
common culprit is google panda and penguin. It is difficult to identify algorithmic penality because
such type of penality does not contain any notification within google webmaster tool.
8 Reasons Why Your Website Can Be Penalized?
1. Duplicacy of content : If you will post duplicate content on your website than definitely it will
have less importance in Google’s view and will cause penality. So, always post unique content to
achieve good rankings in Google.
2. Missing sitemap : Make sure that your sitemap is available in your website and is up-to-date. It
is mandatory to submit it to Google webmasters account so that google can parse your site structure.
3. Comment spam : Mostly, commenting systems have an automated spam detected system but
some comments still make it through. It is one of the major reasons for Google penality.

2. 4. Internal 404s : Google wants to provide accurate information to users. If your website have 404s
then it is a fire signal because your users will not get the information for what they are looking for.
5. Hidden links : It is important that all the links of your website should be visible to users. Also
keep in mind that the background color of a page is should be different from the link color.
6. Website load time : Take a look at your website’s load time. Suppose a visitor refreshing the link
and did not get anything and finally give up and leave? The reason behind it is too many images or
improperly sized images. Long load time affects in different ways like Google will penalize your
website, high bounce rate and visitors will not stay on your website.
7. Overuse of meta keywords : Overuse of meta keywords is also a reason for google penality.
Make sure not to use more than 5 keywords per page.
8. Lack of social media attraction : Do not forget to create social media accounts like Google
plus, Twitter, Facebook etcetera. Update all social media accounts on your website so that clients
can attract with you.
In a nutshell, to prevent your website from being penalized it is necessary to follow Google
Webmaster’s Guidelines. Post original content and stay updated with google algorithm updates in
order to improve the rankings of website and for not to be penalized by Google.