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Amul – The Taste Of India ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],Amul – The Taste Of India
Amul Network ,[object Object],[object Object],[object Object],[object Object],[object Object]
Amul Brands ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
 
Indian Dairy Industry  Pre- Independence ,[object Object],[object Object],[object Object],[object Object],[object Object]
 
The Uprising  ,[object Object],[object Object],[object Object],[object Object],[object Object]
Indian Dairy Supply Co. ,[object Object],[object Object],[object Object],[object Object]
Father of the Dairy Revolution ,[object Object],[object Object],[object Object],[object Object]
Manthan-The Churning  ,[object Object],[object Object],[object Object]
[object Object]
[object Object]
[object Object]
[object Object]
The Beginning
Dr. Rao enquiring about the general practices regarding Milk Trade
Dr. Rao gathers information from senior people of the society
Dr. Rao collecting samples from the households providing milk
Dr. Rao collecting samples from the households providing milk
Dr.  Rao  meets  Mishra  – the owner of  Ganganath  Dairy
Dr. Rao brings milk samples to his place for testing
Team of 3 members arrive from the city
Team conducts awareness programme on Milk Co-operatives
One of the villagers offers Dr. Rao a pot of milk as gratitude and agrees to join the Co-operative
1 2 3 4
After the word of mouth effect many other villagers come to sell milk to Dr. Rao
Dr. Rao and his team start collecting milk under the name of “Kheda Milk Co-operative Society”
An audio visual screening of the Success of Co-operatives in other areas
Objective of the screening was to show the benefits in the real situation
Members of the society become the members of the Co-operative
Transfer of managing the  Co-operative
A clash between the two casts takes place during the election
Post election scenario ,[object Object],[object Object],[object Object],[object Object]
Dr. Rao leaves Kheda
Bhola takes over and continues to lead the  Co-operative
The story thereon ,[object Object],[object Object],[object Object],[object Object],[object Object]
AMUL was formed

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