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CLONES TOWN CENTRE
   REGENERATION
  A DRAFT ACTION PLAN
THE VISION FOR THE TOWN CENTRE
ā€¢ Buzzing with a mix of sustainable retail outlets
ā€¢ No empty shops
ā€¢ Environment which optimises the townā€™s
  history and heritage
ā€¢ Renowned as a town of history and heritage
ā€¢ Welcoming, friendly, accessible, entertaining
STRATEGIC THEMES FOR ACTION
ā€¢   IMPROVING THE SHOPPING OFFER
ā€¢   COPING WITH THE CAR
ā€¢   CREATING A PRIDE OF PLACE
ā€¢   CREATING AND COMMUNICATING THE BRAND
IMPROVING THE SHOPPING OFFER,
      SUGGESTED KEY ACTIONS
MAINTAINING THE EXISTING RETAIL BASE
ā€¢ Organise retail support programme including training and
  mentoring
ā€¢ Provide scheme to assist businesses improve shop fronts
  or refurbish premises
ā€¢ Develop scheme such as Shop LK organised by
  Letterkenny Chamber of Commerce which has seen ā‚¬1
  million of additional sales generated in two years
ā€¢ Develop the Market House as a special attraction to draw
  people into the town ā€“ include public toilets, tourist
  office, gallery and display space
IMPROVING THE SHOPPING OFFER,
      SUGGESTED KEY ACTIONS
MAINTAINING THE EXISTING RETAIL BASE
ā€¢ Try again to organise country or farmers market on
  regular basis to draw people into town
ā€¢ Organise series of festivals and events, mainly on
  heritage and historical theme but perhaps including a
  summer school with literary focus, to draw people into
  town
ā€¢ Develop the night time economy and in this connection
  look at taxi provision to enable people travel into the
  town
ā€¢ Improve appearance of Fermanagh Street by carrying out
  faƧade scheme as in Dungannon
IMPROVING THE SHOPPING OFFER,
       SUGGESTED KEY ACTIONS
MAINTAINING THE EXISTING RETAIL BASE
ā€¢ In short term, explore potential for using vacant property,
  other than as commercial retail outlets, to add life to
  Fermanagh Street. Possibilities include:
       Using one or two retail units as bases for community
       school to run mini-companies
       Encouraging local community and voluntary groups to
       make use of vacant premises as operating bases or as
       shop windows to promote their achievements and
       services
       Developing vacant pub as drop-in centre for young
       people
       Fostering a Living Over The Shop initiative
IMPROVING THE SHOPPING OFFER,
      SUGGESTED KEY ACTIONS
BROADENING THE RANGE OF SHOPS
ā€¢ Identifying the gaps e.g. clothing, drapery, shoes, sports,
  florist, printer, phone shop
ā€¢ Comparing Clones with several towns of similar size and
  contrasting the existing retail base to see where
  opportunities might exist
ā€¢ Encouraging the creation of new businesses in areas such
  as antiques, collectables, memorabilia (especially GAA and
  boxing)
ā€¢ Developing one or two units with residential and retail
  accommodation as dedicated space for artists or craft
  workers
ā€¢ Attracting one or two quality second hand or charity shops
IMPROVING THE SHOPPING OFFER,
      KEY SUGGESTED ACTIONS
SECURING UPTAKE OF THE OPPORTUNITIES
ā€¢ Organising an OPPORTUNITY CLONES event to stimulate
  ideas generation and promote identified opportunities
ā€¢ Organising number of pop-up shops in conjunction with
  owners of vacant property
ā€¢ Developing cluster of retail incubator units under the
  auspices of the Regeneration Partnership, possibly in
  collaboration with Creighton Hotel
ā€¢ Organising support programme of training and
  mentoring and ideally start-up funding for potential new
  businesses
COPING WITH THE CAR
        SUGGESTED KEY ACTIONS
ā€¢ Improve signage to car parks for visitors
ā€¢ Make sure car parks are well lit
ā€¢ Explore potential for CCTV in car parks to deter
  vandals and anti-social behaviour
ā€¢ Improve the warden scheme to reduce all day or
  long stay parkers
ā€¢ Consider parking fees in some format
ā€¢ Make town more mobility friendly
ā€¢ Install cycle racks
CREATING A PRIDE OF PLACE
         SUGGESTED KEY ACTIONS
ā€¢   Completion of park
ā€¢   Completion of projects at Canal Stores
ā€¢   Development of canal
ā€¢   Series of meetings between all key players to
    secure maximum community engagement in
    the process of regeneration
CREATING & COMMUNICATING THE BRAND
         SUGGESTED KEY ACTIONS
ATHY MODEL:
ā€¢ Development of corporate identity for town
  including logo and guidelines for use
CREATING & COMMUNICATING THE BRAND
           SUGGESTED KEY ACTIONS
ā€¢   Colours
ā€¢   Type size
ā€¢   Fonts
ā€¢   Photography
ā€¢   Online
ā€¢   Signage
Draft Clones Retail Action Plan
Draft Clones Retail Action Plan
Draft Clones Retail Action Plan
Draft Clones Retail Action Plan

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Draft Clones Retail Action Plan

  • 1. CLONES TOWN CENTRE REGENERATION A DRAFT ACTION PLAN
  • 2. THE VISION FOR THE TOWN CENTRE ā€¢ Buzzing with a mix of sustainable retail outlets ā€¢ No empty shops ā€¢ Environment which optimises the townā€™s history and heritage ā€¢ Renowned as a town of history and heritage ā€¢ Welcoming, friendly, accessible, entertaining
  • 3. STRATEGIC THEMES FOR ACTION ā€¢ IMPROVING THE SHOPPING OFFER ā€¢ COPING WITH THE CAR ā€¢ CREATING A PRIDE OF PLACE ā€¢ CREATING AND COMMUNICATING THE BRAND
  • 4. IMPROVING THE SHOPPING OFFER, SUGGESTED KEY ACTIONS MAINTAINING THE EXISTING RETAIL BASE ā€¢ Organise retail support programme including training and mentoring ā€¢ Provide scheme to assist businesses improve shop fronts or refurbish premises ā€¢ Develop scheme such as Shop LK organised by Letterkenny Chamber of Commerce which has seen ā‚¬1 million of additional sales generated in two years ā€¢ Develop the Market House as a special attraction to draw people into the town ā€“ include public toilets, tourist office, gallery and display space
  • 5. IMPROVING THE SHOPPING OFFER, SUGGESTED KEY ACTIONS MAINTAINING THE EXISTING RETAIL BASE ā€¢ Try again to organise country or farmers market on regular basis to draw people into town ā€¢ Organise series of festivals and events, mainly on heritage and historical theme but perhaps including a summer school with literary focus, to draw people into town ā€¢ Develop the night time economy and in this connection look at taxi provision to enable people travel into the town ā€¢ Improve appearance of Fermanagh Street by carrying out faƧade scheme as in Dungannon
  • 6. IMPROVING THE SHOPPING OFFER, SUGGESTED KEY ACTIONS MAINTAINING THE EXISTING RETAIL BASE ā€¢ In short term, explore potential for using vacant property, other than as commercial retail outlets, to add life to Fermanagh Street. Possibilities include: Using one or two retail units as bases for community school to run mini-companies Encouraging local community and voluntary groups to make use of vacant premises as operating bases or as shop windows to promote their achievements and services Developing vacant pub as drop-in centre for young people Fostering a Living Over The Shop initiative
  • 7. IMPROVING THE SHOPPING OFFER, SUGGESTED KEY ACTIONS BROADENING THE RANGE OF SHOPS ā€¢ Identifying the gaps e.g. clothing, drapery, shoes, sports, florist, printer, phone shop ā€¢ Comparing Clones with several towns of similar size and contrasting the existing retail base to see where opportunities might exist ā€¢ Encouraging the creation of new businesses in areas such as antiques, collectables, memorabilia (especially GAA and boxing) ā€¢ Developing one or two units with residential and retail accommodation as dedicated space for artists or craft workers ā€¢ Attracting one or two quality second hand or charity shops
  • 8. IMPROVING THE SHOPPING OFFER, KEY SUGGESTED ACTIONS SECURING UPTAKE OF THE OPPORTUNITIES ā€¢ Organising an OPPORTUNITY CLONES event to stimulate ideas generation and promote identified opportunities ā€¢ Organising number of pop-up shops in conjunction with owners of vacant property ā€¢ Developing cluster of retail incubator units under the auspices of the Regeneration Partnership, possibly in collaboration with Creighton Hotel ā€¢ Organising support programme of training and mentoring and ideally start-up funding for potential new businesses
  • 9. COPING WITH THE CAR SUGGESTED KEY ACTIONS ā€¢ Improve signage to car parks for visitors ā€¢ Make sure car parks are well lit ā€¢ Explore potential for CCTV in car parks to deter vandals and anti-social behaviour ā€¢ Improve the warden scheme to reduce all day or long stay parkers ā€¢ Consider parking fees in some format ā€¢ Make town more mobility friendly ā€¢ Install cycle racks
  • 10. CREATING A PRIDE OF PLACE SUGGESTED KEY ACTIONS ā€¢ Completion of park ā€¢ Completion of projects at Canal Stores ā€¢ Development of canal ā€¢ Series of meetings between all key players to secure maximum community engagement in the process of regeneration
  • 11. CREATING & COMMUNICATING THE BRAND SUGGESTED KEY ACTIONS ATHY MODEL: ā€¢ Development of corporate identity for town including logo and guidelines for use
  • 12. CREATING & COMMUNICATING THE BRAND SUGGESTED KEY ACTIONS ā€¢ Colours ā€¢ Type size ā€¢ Fonts ā€¢ Photography ā€¢ Online ā€¢ Signage