2. This brash double page
listing uses bright colours
and large imagery almost
to the point at which it is
offensive to the eye. This
level of unrelenting colour
and a mashup of angles
and curves is not the
mark of high-brow
journalism in a reputable
publication.
This tabloid is clearly
cheap to produce and
cheap to buy, perhaps
reflecting the health of
the listing magazines
industry.
This spread is reflective of its family audience, designed to be entertaining to children and also
reflecting the amount each broadcaster paid for its advert in the size of their listing.
All of the individual listings are segregated, making them easy to read, and they all have an added
picture to aid their visual impact, particularly when using imagery that is ingrained in the public psyche.
3. This profile piece is focussed on a single person and as such, more than a page is dominated by a
picture of the subject. The page is dominated by muted greys and the contrasting red in the subject’s
hair and the podium draped in red stripes supposed to represent the US flag.
The striking pose with the look of confidence is juxtaposed by the subtitle ‘Why is Florence Welch
lying on the floor attacking herself?’. This adds to the intrigue and attracts an audience that may not
have previously been interested in the article or the subject, expecting it to be yet another terrible
profile.
The addition of the song
title and lyric ‘got the
love’ adds to the
recognisability of the
article’s subject, adding
an audible cue despite
being a print
publication.
The body text appears
to be more of an
afterthought, moulded
around the graphical
elements that take
precedence in this case.
4. The single ‘L’ that dominates the otherwise page of block body text is the only graphical element to
break up the page. The letter ‘L’ is both the perfect shape to fit a rectangle and a letter relating to the
subject, a perfect filler for an otherwise drab page.
The full page image of Lady Gaga’s almost naked upper body is the kind of risqué image that she has
come to garner and be well known for. The use of a single colour, red, the colour that evokes the
most in human emotions is also key in being a key identifier.
This spread
reflects its subject
in the boldness of
the imagery and
the bold strake of
colour which
contrasts with the
monochrome of
the rest of the
elements.
