2. What is Shiva Shanti Yoga?
Shiva refers to auspicious transformation and shanti
means peace.
We provide an Educational Center for Yogic Studies in
New Jersey.
Shiva Shanti Yoga is dedicated to teaching the sacred,
study, art, science and philosophy of yoga. We host
inspirational and educational workshops and bring
highly skilled yoga teachers from all over the world to
educate our students and teachers.
Currently we are looking to solidify a cost effective
well structured business model in order to open 2
more locations.
Shiva Shanti Yoga will be self publishing its first book
and training manual
Shiva ShantiYoga and Felise Berman Produced
aTelevision Pilot called Yoga Lifestyles.
11/26/2011 Shiva Shanti Yoga is a Registered Trademark 2
3. What makes my school unique is my
complete devotion to living yoga. I
have 12 years of experience as a full
time Yoga Teacher and I have
dedicated my Life to Yoga, the
management and development of
Shiva ShantiYoga and Its school, our
teacher training program
Produced and Released my First Yoga
CD in 2009
shooting a yoga video in January 2012.
Currently I am Recording my Next
Yoga Relaxation CD.
I designed and created the Method of
Shiva Shanti Yoga based on Hatha
Yoga.
11/26/2011 Shiva Shanti Yoga is a Registered Trademark Felise Berman E-RYT 3
4. Currently there are 3 competitive studios in the next
targeted area for Shiva Shanti Yoga School
We have access t0 geo analytic software that maps out the
region we are looking at and gives access to our targeted
market and all its statistics. This unique report provides
geoanalytical data that can help to appropriately place
promotions, design marketing strategy, and provide
insight on where to open a new location for your business.
The report uses all of your clients' addresses to render a
Bing (made by Microsoft) map which allows you to
generate a map with icons showing each of your clients,
prospects, and companies based on their physical
locations
11/26/2011 Shiva Shanti Yoga is a Registered Trademark 4
5. We bring a growing need for awareness on
healthy living teaching yoga principles to the
our local community
Shiva Shanti Yoga focuses on peace in all
forms, unity and education through yoga.
Shiva Shanti Yoga intends to create a
successful business model that promotes
peace, integrity and prosperity while
promoting service to all.
There can be no shortage of teachers and yoga
students who have a reverence for peaceful
living, the environment and living healthy
lifestyle . In this fast passed society it is my
goal to teach an appreciation for movement
and breath, instill integrity, create peace and
model a healthy lifestyle using the ancient
system of yoga as my platform
11/26/2011 Shiva Shanti Yoga is a Rzegistered Trademark International Kirtan artist with 2009 Graduates 5
6. Ages: 26-40.
Sex: 30% male, 70% female.
Family Income: $30,000-$50,000.
Health/Lifestyle Issues: Active individuals that is
focused on healthy food and dieting. Over 70% of this
group is members of gyms. Approximately, 40% of
potential customers have taken yoga classes before.
Social Pattern: Will more likely attend as part of
group.
We have 3 classes a day 7 days a week . Yoga is proven
to reduce stress classes can be attended as group
activity or alone.
11/26/2011 Shiva Shanti Yoga is a Registered Trademark 6
7. The current barrier I am facing is finding a
n affordable support staff that would like
to grow within the company.
I have taken a Yoga Studio that was losing
money in this current economy and
doubled its income in 3 years.
Over the Next 3 Years I plan to open 2
more locations in New Jersey
I am adding the 500 hour training program
for Yoga Teachers
Plans to Travel abroad and teach the Shiva
Shanti Yoga Method in a 6 week training
program currently with an offer in Beirut
Self publish a book and training manual
Produce and developed a Television Pilot
called Yoga Lifestyles that has been
reviewed by the networks
currently creating next CD Yoga Nidra
Yoga for Concentration, Rejuvenation and
Regeneration.
11/26/2011 Shiva Shanti Yoga is a Registered Trademark This 7
8. I am looking for an affordable productive team
that could free me from day to day operations
Developing Shiva ShantiYoga and its training
programs
Scouting locations for the next location.
Build a team and train teachers in anticipation
of expanding.
We are launching a continuing Education
program for Yoga Teachers
In development is a clothing line, yoga prop line,
raw food and gluten free line and organic aroma
therapies.
11/26/2011 Shiva Shanti Yoga is a Registered Trademark 8
9. 2001 Graduated from Jivamukti NYC Yoga Teacher Training
program one year teacher training program and became a yoga
teacher at this prestigious and trendy school
2004 master trainer for Bally's Total Fitness Chicago. Tri-State
Region
Received a grant to study in India from the NOK foundation 2005
and graduated from Bihar Yoga Institute in Munger India.
2006 Produced and Created Yoga Lifestyles a TV show
2008 bought first Yoga Studio
2009 Developed Shiva Shanti Yoga Training
2011 3 year mark in business without showing a loss
2012 Offer to bring Teacher Training Beirut, Lebanon currently in
negotiation
2012 Complete Training Manual
2012 Release Next CD
11/26/2011 Shiva Shanti Yoga is a Registered Trademark 9