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Consumer Culture/
Population culture
       John Jun
1. What is the role of
consumption in society?
                 Key Words

2. How does modern society
manipulate / take advantage of
people’s desires?
Consumption = Manipulation


Manipulation X Consumption
“you look glum! What you need is a
  gramme of soma.” (Huxley 60)
Conclusion
What is the role art of
         in culture?




                          by: Benjamin Byeon
                                  10B
world state I


                             titanic and grandiose
“   Ford, we are twelve; oh, make us one
        Like drops within the Social River;
      Oh, make us now together run
      As swiftly as thy shining Flivver.” (81)
world state II



“You’ve got to choose between happiness and
    what people used to call high art. We’ve
    sacrificed the high art.” (220)
contemporary society I




“Almost every gadget, car or consumable in films
 such as “Iron Man” is   monetized these
                 days.” (Lang)
contemporary society II
              Art is life, a very
              “

            special reflection
                  of reality. It is a
                  mirror for our
               societies. A society
            without a lively art scene
            would be an empty and
              dull place.” (Dzodin)
conclusion I




“Today it seems quite possible that the horror
   may be upon us within a single century.” (11)
conclusion II



       “Brave New World
      has come to serve as
           [a]   false
       symbol.” (Pearce)
Does mass media / consumption reduce the
ability of individuals to think for themselves?
"you do look glum! What you need is a gramme of soma."(Huxley 60)
Internet?
      History?Internet?
 Media?                                  Internet? News?
                                                      History?
         News?                  History?
               Lecture?       Media?
     Media?        Internet?                 History?
History?                            News?Media?
  Internet?          History?
                        Media?                      News?
                                             History?
                                            Media?

    “beautiful and inspired saying of Our Ford’s: History is
    bunk. History,” he repeated slowly, “is bunk.”(Huxley 34)


                   Please Tell us. What SHOULD we believe in?
   History?
       Media?                       History?
                                        Media?    Media?
       News?            Media?
                   Internet?
                        History?          News? History?
                                                  News?
Lecture?                     News? Lecture?     Lecture?
                        Lecture?
In a mature IT society, the harnessing of
psychopharmacology and biotechnology
to ubiquitous virtual reality
software gives scope for
unlimited good experiences
 for everyone. (Pearce)
ld!
                                                               the wor
                                                       o   f             o   ?
                                                 e end
                                                  th                  ed
                                       th at it’s              u ld w
                                  said                 y at sho Really?
                           ober
                                t                 No Wa h
                   r? Dr.R                            W
                ea
         y ou h                                                    e!
   y did                 I mean he said it then it must be tru
He
                      Wow
                                  y
     Really?             No Wa
    Wow
                                                                    Whenever scientists, famous
                                                                    celebrities, researchers or other
                                                                    experts are quoted, people rarely
                                                                    check the validity of any claims made.
                                                                    It is assumed that if these people are
                                                                    doing such work then it must be
                                                                    valid information.(McDermott)
we = puppet
Citations (MLA)
           "BRAVE NEW WORLD ? A Defence Of Paradise-Engineering." BRAVE NEW WORLD ? A Defence Of
                   Paradise-Engineering (2008): n. pag. Web. 30 May 2011. <http://www.huxley.net/>.


                    Huxley, Aldous. Brave New World. New York: Harper Perennial, 1932. 3-259. Print.



     Lang, George. "'Greatest Movie Ever Sold’ explores product placement for fun and profit Read more: http://
newsok.com/greatest-movie-ever-sold-explores-product-placement-for-fun-and-profit/article/3571574#ixzz1NosTReJF."
  'Greatest Movie Ever Sold’ explores product placement for fun and profit Read more: http://newsok.com/greatest-
movie-ever-sold-explores-product-placement-for-fun-and-profit/article/3571574#ixzz1NosTReJF (May 27, 2011): n. pag.
   Web. 30 May 2011. <http://newsok.com/greatest-movie-ever-sold-explores-product-placement-for-fun-and-profit/
                                                 article/3571574>.




  Dzodin , Harvey . "The art of an ambassador ." art of an ambassador (5/24/2011): n. pag. Web. 30 May 2011. <http://
                           www.china.org.cn/opinion/2011-05/24/content_22629107.htm>.
Citations
        http://www.flickr.com/photos/waqar/84225167/sizes/m/in/photostream/
        http://www.flickr.com/photos/punkrocknausea/1053549198/in/photostream/  7




           http://www.flickr.com/photos/familymwr/4929686567/in/photostream/
         http://www.flickr.com/photos/diffanglephoto/3370526486/sizes/m/in/photostream/
        http://www.flickr.com/photos/connett/3047021158/sizes/m/in/photostream/
        http://www.flickr.com/photos/evilrobot6/2404274250/sizes/m/in/photostream/
          http://www.flickr.com/photos/pacerboy4/1547544182/sizes/m/in/photostream/
               http://www.flickr.com/photos/thebigo/131632123/sizes/m/in/photostream/
         http://www.flickr.com/photos/8729549@N08/528199341/sizes/m/in/photostream/
         http://www.flickr.com/photos/vikiwilson/5675718821/sizes/m/in/photostream/

    These cites are reliable because the authors write for
 article companies like the Washington Post. Also, because
    the author’s name is available it makes the cites more
reliable than those that do not have names written. Overall,
the author seems to know what he is talking about, without
                     grammatical errors.
Citations
•   Huxley, Aldous. Brave New World. New York: Harper Perennial Modern
    Classics, 2006. Print.

•   "Original Clone Trooper Helmets and Armor." Star Wars Helmets. Web. 30
    May 2011. <http://www.starwarshelmets.com/original-rots-clone-trooper-
    armor.htm>.

•   "The Tube, Supersized and Loaded | BusinessWeek." BusinessWeek Slide
    Shows and Multimedia. Web. 30 May 2011. <http://
    images.businessweek.com/ss/06/05/mammoth_tvs/source/5.htm>.

•   http://www.ipresents.co.uk/i/stuff/ipod-video.jpg

•   http://3.bp.blogspot.com/_22WCDGCmSXM/SMs1G3-6svI/
    AAAAAAAAABw/O5CcHKSosJ0/s320/itouch2.jpg

•   http://www.ipodtotal.com/imagenes/noticias/ipod-nano-bw.jpg
Citations


•   McDermott, David. "Understand how the media influence our decisions." Decision Making Confidence for easier and faster decision making. N.p., n.d.
    Web. 30 May 2011. <http://www.decision-making-confidence.com/media-influence-our-decisions.html>.


•   Pearce, David. "Aldous Huxley : Brave New World." Aldous Huxley : Brave New World. N.p., n.d. Web. 30 May 2011. <http://www.huxley.net/>.

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Eng presentation

  • 2. 1. What is the role of consumption in society? Key Words 2. How does modern society manipulate / take advantage of people’s desires?
  • 4. “you look glum! What you need is a gramme of soma.” (Huxley 60)
  • 5.
  • 6.
  • 8. What is the role art of in culture? by: Benjamin Byeon 10B
  • 9. world state I titanic and grandiose “ Ford, we are twelve; oh, make us one Like drops within the Social River; Oh, make us now together run As swiftly as thy shining Flivver.” (81)
  • 10. world state II “You’ve got to choose between happiness and what people used to call high art. We’ve sacrificed the high art.” (220)
  • 11. contemporary society I “Almost every gadget, car or consumable in films such as “Iron Man” is monetized these days.” (Lang)
  • 12. contemporary society II Art is life, a very “ special reflection of reality. It is a mirror for our societies. A society without a lively art scene would be an empty and dull place.” (Dzodin)
  • 13. conclusion I “Today it seems quite possible that the horror may be upon us within a single century.” (11)
  • 14. conclusion II “Brave New World has come to serve as [a] false symbol.” (Pearce)
  • 15. Does mass media / consumption reduce the ability of individuals to think for themselves?
  • 16. "you do look glum! What you need is a gramme of soma."(Huxley 60)
  • 17. Internet? History?Internet? Media? Internet? News? History? News? History? Lecture? Media? Media? Internet? History? History? News?Media? Internet? History? Media? News? History? Media? “beautiful and inspired saying of Our Ford’s: History is bunk. History,” he repeated slowly, “is bunk.”(Huxley 34) Please Tell us. What SHOULD we believe in? History? Media? History? Media? Media? News? Media? Internet? History? News? History? News? Lecture? News? Lecture? Lecture? Lecture?
  • 18. In a mature IT society, the harnessing of psychopharmacology and biotechnology to ubiquitous virtual reality software gives scope for unlimited good experiences for everyone. (Pearce)
  • 19. ld! the wor o f o ? e end th ed th at it’s u ld w said y at sho Really? ober t No Wa h r? Dr.R W ea y ou h e! y did I mean he said it then it must be tru He Wow y Really? No Wa Wow Whenever scientists, famous celebrities, researchers or other experts are quoted, people rarely check the validity of any claims made. It is assumed that if these people are doing such work then it must be valid information.(McDermott)
  • 21. Citations (MLA) "BRAVE NEW WORLD ? A Defence Of Paradise-Engineering." BRAVE NEW WORLD ? A Defence Of Paradise-Engineering (2008): n. pag. Web. 30 May 2011. <http://www.huxley.net/>. Huxley, Aldous. Brave New World. New York: Harper Perennial, 1932. 3-259. Print. Lang, George. "'Greatest Movie Ever Sold’ explores product placement for fun and profit Read more: http:// newsok.com/greatest-movie-ever-sold-explores-product-placement-for-fun-and-profit/article/3571574#ixzz1NosTReJF." 'Greatest Movie Ever Sold’ explores product placement for fun and profit Read more: http://newsok.com/greatest- movie-ever-sold-explores-product-placement-for-fun-and-profit/article/3571574#ixzz1NosTReJF (May 27, 2011): n. pag. Web. 30 May 2011. <http://newsok.com/greatest-movie-ever-sold-explores-product-placement-for-fun-and-profit/ article/3571574>. Dzodin , Harvey . "The art of an ambassador ." art of an ambassador (5/24/2011): n. pag. Web. 30 May 2011. <http:// www.china.org.cn/opinion/2011-05/24/content_22629107.htm>.
  • 22. Citations http://www.flickr.com/photos/waqar/84225167/sizes/m/in/photostream/ http://www.flickr.com/photos/punkrocknausea/1053549198/in/photostream/ 7 http://www.flickr.com/photos/familymwr/4929686567/in/photostream/ http://www.flickr.com/photos/diffanglephoto/3370526486/sizes/m/in/photostream/ http://www.flickr.com/photos/connett/3047021158/sizes/m/in/photostream/ http://www.flickr.com/photos/evilrobot6/2404274250/sizes/m/in/photostream/ http://www.flickr.com/photos/pacerboy4/1547544182/sizes/m/in/photostream/ http://www.flickr.com/photos/thebigo/131632123/sizes/m/in/photostream/ http://www.flickr.com/photos/8729549@N08/528199341/sizes/m/in/photostream/ http://www.flickr.com/photos/vikiwilson/5675718821/sizes/m/in/photostream/ These cites are reliable because the authors write for article companies like the Washington Post. Also, because the author’s name is available it makes the cites more reliable than those that do not have names written. Overall, the author seems to know what he is talking about, without grammatical errors.
  • 23. Citations • Huxley, Aldous. Brave New World. New York: Harper Perennial Modern Classics, 2006. Print. • "Original Clone Trooper Helmets and Armor." Star Wars Helmets. Web. 30 May 2011. <http://www.starwarshelmets.com/original-rots-clone-trooper- armor.htm>. • "The Tube, Supersized and Loaded | BusinessWeek." BusinessWeek Slide Shows and Multimedia. Web. 30 May 2011. <http:// images.businessweek.com/ss/06/05/mammoth_tvs/source/5.htm>. • http://www.ipresents.co.uk/i/stuff/ipod-video.jpg • http://3.bp.blogspot.com/_22WCDGCmSXM/SMs1G3-6svI/ AAAAAAAAABw/O5CcHKSosJ0/s320/itouch2.jpg • http://www.ipodtotal.com/imagenes/noticias/ipod-nano-bw.jpg
  • 24. Citations • McDermott, David. "Understand how the media influence our decisions." Decision Making Confidence for easier and faster decision making. N.p., n.d. Web. 30 May 2011. <http://www.decision-making-confidence.com/media-influence-our-decisions.html>. • Pearce, David. "Aldous Huxley : Brave New World." Aldous Huxley : Brave New World. N.p., n.d. Web. 30 May 2011. <http://www.huxley.net/>.

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